# Instnt

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/instnt

- Industry: Financial Services
- Headquarters: New York, US
- Website: www.instnt.org
- Total disclosed funding: $2.9M
- Latest round: Seed (Jan 24, 2020)
- Investors on record: 4

## About

Instnt Inc. is an insurance technology firm that leverages advanced AI to provide Fraud Loss Insurance, effectively helping businesses mitigate fraud risk and recover losses promptly.Instnt Inc. is a New York-based insurance technology firm founded in 2019, specializing in fraud risk mitigation. The company has successfully conducted two deals, with its most recent funding round occurring in December 2020, raising USD 7.00 mn from investors including Charge Ventures, Fantail Ventures, Revel Partners, and Third Prime Capital. Sunil Madhu serves as both the CEO and Founder of the company.Instnt is a venture-backed insurance technology firm that specializes in mitigating fraud risks for businesses through its core offering of Fraud Loss Insurance. This innovative product integrates advanced AI technology, which analyzes thousands of predictive signals in under two seconds to identify and address potential fraud threats. By shifting fraud loss liability to A-rated global insurers, Instnt enables businesses to protect their balance sheets while recovering losses swiftly—often within 30 days. The company serves a diverse clientele, including businesses across various sectors that face challenges related to fraud, such as identity theft and account takeover. Instnt's solutions are available in multiple geographical markets, focusing on industries where digital transactions are prevalent, including e-commerce, financial services, and online retail.Instnt’s revenue model is built on a combination of insurance premiums, performance-based SaaS usage fees, and customized pricing plans tailored to individual client needs. Businesses engaging with Instnt typically enter into agreements that encompass the Fraud Loss Insurance coverage, alongside optional technology services for fraud detection and mitigation. The pricing structures are designed to align with the client’s fraud risk exposure and growth objectives, ensuring that the financial commitment aligns with their operational realities. This model facilitates a B2B transaction structure where clients pay for coverage and services based on their unique requirements, thus enhancing their operational efficiencies while minimizing the risk of financial losses due to fraud.In December 2020, Instnt Inc. raised USD 7.00 mn in venture funding to support its growth initiatives. The company plans to enhance its product offerings with new features and services aimed at improving fraud detection and mitigation capabilities. Additionally, Instnt is exploring opportunities to expand its services into new geographic regions, particularly targeting markets with high digital transaction volumes. The recent funding will be allocated towards marketing efforts to establish a presence in these new regions and to further develop its technology solutions.

## Funding rounds

- Seed, Jan 24, 2020, $2.9M — Revel Partners, Charge Ventures, Third Prime Capital, Fantail Ventures

## Investors

- Revel Partners (https://capitalatlas.ai/funds/revel-partners) — Seed
- Charge Ventures (https://capitalatlas.ai/funds/charge-ventures) — Seed
- Third Prime Capital (https://capitalatlas.ai/funds/third-prime-capital) — Seed
- Fantail Ventures (https://capitalatlas.ai/funds/fantail-ventures) — Seed
