# Instantly

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/instantly

- Industry: Marketing/Advertising
- Headquarters: US
- Website: www.instant.ly
- Total disclosed funding: $30M
- Latest round: Series D (Jul 15, 2013)
- Investors on record: 4

## About

Instantly, Inc is a data analytics company that specializes in delivering insights to businesses through advanced survey tools and real-time data analysis solutions, enabling them to enhance their market strategies.Founded in 2008 in the United States, Instantly, Inc offers analytics solutions for businesses. The company was acquired by SSI, a portfolio company of HGGC, in January 2016. Nils Schneider, the founder and CEO, has a background in entrepreneurship, having previously established other companies in the analytics sector. Instantly has completed a total of 6 deals, with the latest funding round being a Series D that raised USD 15.00 mn from investors including DuPont Capital and OpenView.Instantly specializes in providing data-driven insights and analytics solutions tailored for businesses seeking to enhance their market strategies. Their core offerings include advanced survey tools and real-time data analysis platforms designed to assist clients in understanding consumer behavior and preferences. These products enable businesses to gather actionable feedback from their target audiences, allowing for informed decision-making in product development and marketing strategies. The services are primarily aimed at sectors such as retail, e-commerce, and consumer goods, where understanding customer sentiment is crucial for competitive advantage. Instantly serves a diverse client base, including mid-sized enterprises to large corporations, primarily within North America and Europe, allowing them to harness valuable insights for better engagement with their end users.Instantly generates revenue through a subscription-based model that enables clients to access their suite of analytics tools and services. Clients typically engage in annual contracts, which provide varying levels of access to features such as custom survey creation, data analytics dashboards, and reporting functionalities. The pricing structure is tiered, offering different plans based on the scale of data usage and the depth of analytics required. Flagship products within their offering include bespoke survey modules and comprehensive consumer insight reports, which are integral to their value proposition. This transaction framework fosters long-term partnerships, as clients benefit from continuous access to evolving data insights that inform their strategic initiatives.Instinctly, Inc plans to leverage its recent funding from the Series D round to enhance its product offerings and market reach. The company is focused on launching new products designed to improve the efficacy of data collection and analysis services within the next fiscal year. Additionally, Instantly aims to expand into new geographic regions, specifically targeting the Asia-Pacific market by 2024, as they seek to diversify their client base and enhance their competitive positioning in the analytics space.

## Funding rounds

- Series D, Jul 15, 2013, $15M — DuPont Capital, OpenView
- Series C, Jun 22, 2010, $10M — Greycroft, OpenView, Frontier Venture Capital
- Series B, Jan 14, 2009, $3M — Greycroft, Frontier Venture Capital
- Series A, Apr 1, 2008, $1.3M — Frontier Venture Capital

## Investors

- Frontier Venture Capital (https://capitalatlas.ai/funds/frontier-venture-capital) — Series A, Series B, Series C
- Greycroft (https://capitalatlas.ai/funds/greycroft) — Series B, Series C
- OpenView (https://capitalatlas.ai/funds/openview) — Series C, Series D
- DuPont Capital (https://capitalatlas.ai/funds/dupont-capital) — Series D
