# Insta World

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/insta-world

- Industry: Logistics & Distribution
- Headquarters: Karachi, Pakistan
- Website: www.instaworld.pk
- Latest round: Seed (May 4, 2022)
- Investors on record: 1

## About

Insta World is a comprehensive e-commerce logistics and financial services platform dedicated to enhancing the online selling experience in Pakistan, utilizing advanced AI technology for efficient delivery solutions.Insta World, founded in 2021, is headquartered in Karachi, Pakistan. The company provides logistics and payment solutions tailored for online sellers. The founders, Basit Sheikh and Hashaam Sheikh, have established this firm to address the complexities of e-commerce logistics in the region. In May 2022, the company secured SEED funding from SOSV, marking its first significant investment to enhance its offerings.InstaWorld operates a comprehensive e-commerce logistics and financial services platform tailored for online sellers in Pakistan. The core offerings include an AI-powered logistics system that ensures swift delivery across over 800 cities, optimizing shipment assignments to the most suitable courier companies based on deep data analytics. This functionality aims to resolve common pain points such as delivery delays and payment issues, providing sellers with same-day payment upon order delivery. Additionally, the platform features a robust customer support system, designed to address inquiries across multiple channels, thus enhancing the overall shopping experience. Serving a diverse clientele that includes online retailers utilizing various e-commerce platforms, InstaWorld targets the growing e-commerce market in Pakistan, addressing the specific challenges faced by online sellers.InstaWorld's revenue model is built on transactions that facilitate e-commerce logistics and payment solutions for its clients. The company primarily operates on a B2B and direct-to-consumer basis, providing its services to online retailers who benefit from efficient delivery and prompt payment processes. Clients engage with the platform for logistics management and fintech-enabled payment solutions, facilitating swift cash flow through same-day payback upon delivery. The revenue structure incorporates service fees based on the volume of orders processed and potentially includes partnerships with courier companies to optimize delivery efficiency. Key services include delivery logistics and payment processing, which are essential for maintaining competitive advantages in the fast-evolving e-commerce landscape.Insta World plans to leverage its recent SEED funding from May 2022 to invest in new product development and enhance its service offerings. The company aims to introduce additional features on its platform by the end of 2023, focusing on improving user experience and expanding its technology stack. Furthermore, Insta World is exploring opportunities to expand its presence beyond Pakistan into neighboring markets such as India and Bangladesh by 2024, aligning with the growing demand for e-commerce solutions in the region.

## Funding rounds

- Seed, May 4, 2022 — SOSV

## Investors

- SOSV (https://capitalatlas.ai/funds/sosv) — Seed