# Insense Ads

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/insense-ads

- Industry: Marketing/Advertising
- Headquarters: New York, US
- Website: www.insense.pro
- Total disclosed funding: $0.1M
- Latest round: Seed (Aug 9, 2016)
- Investors on record: 1

## About

Insense Ads, Inc. is a US-based influencer marketing platform that specializes in user-generated content and creator ads, providing brands with tools for effective collaboration with creators.Founded in 2016 and headquartered in New York, US, Insense Ads, Inc. operates as an influencer marketing platform. The company was co-founded by Anton Salyukov and Danil Saliukov, with Danil currently serving as the CEO. Insense has executed a total of 3 deals, including a pre-Series A funding round where the company raised USD 2.5 million on December 15, 2022, bringing the total amount raised to USD 2.5 million.Insense operates as an influencer marketing platform specializing in user-generated content (UGC) and creator ads, offering a comprehensive suite of services designed to streamline the collaboration between brands and creators. The platform enables brands to source authentic UGC, facilitate organic postings, and run whitelisted ads across major social media channels including Instagram and TikTok. Insense's core offerings include personalized creator-matching processes, interactive creative briefs, and centralized chat features that enhance the efficiency of content production and campaign management. The platform caters to a diverse clientele, including over 2,000 direct-to-consumer (DTC) brands, agencies, and businesses in sectors such as beauty, health and wellness, lifestyle, and consumer goods. Insense is operational in key geographical markets, including the United States, Canada, the United Kingdom, Germany, and Australia, providing its services to a global audience.Insense generates revenue through a transaction structure that encompasses both B2B collaborations and direct-to-consumer engagements, primarily facilitated by a subscription-based model. Clients can engage with the platform to access a variety of services, with costs starting at USD 50 for authentic UGC content production, which allows brands to generate high-quality assets efficiently. The company also offers a managed service where brands can collaborate with multiple vetted creators simultaneously, further enhancing campaign effectiveness and reach. Revenue streams include the provision of creator ads, organic postings, and product seeding services, which contribute to the overall monetization of the platform. The comprehensive nature of Insense's offerings and its focus on delivering measurable advertising effectiveness underpins its business model and revenue generation strategies.Insense Ads, Inc. plans to utilize the USD 2.5 million raised in December 2022 to support its growth strategies focused on expanding its product offerings and entering new markets. The company is designing new features aimed at enhancing creator-brand collaborations, with specific release dates yet to be announced. Geographically, Insense is targeting further expansion into emerging markets in Asia and Europe by 2024, aiming to increase its global footprint and user engagement.

## Funding rounds

- Seed, Aug 9, 2016, $0.1M — Starta Ventures

## Investors

- Starta Ventures (https://capitalatlas.ai/funds/starta-ventures) — Seed