# inRiver

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/inriver

- Industry: Software
- Headquarters: Malmo, Sweden
- Website: www.inriver.com
- Total disclosed funding: $13M
- Latest round: Series A (May 21, 2015)
- Investors on record: 3

## About

inRiver AB specializes in Product Information Management (PIM) software, enabling businesses to enhance and manage their product data efficiently across multiple channels and platforms.Founded in 2007 in Malmö, Sweden, inRiver AB offers a PIM solution that streamlines product data governance and enhances customer experiences. The company has secured a total of 6 funding deals, with the most recent on May 18, 2022, when it raised USD 32.00 mn led by Luxor Capital Group. The founding team includes Johan Billgren, Johan Bostrom, Johan Boström, and Roland Persson, with Thomas Zanzinger as the current CEO.Inriver provides a comprehensive Product Information Management (PIM) software solution designed to optimize the entire product journey for businesses across various industries. The core offering includes capabilities for onboarding raw data, enriching product information through AI-generated content, and distributing this data seamlessly across multiple sales channels via API-based syndication. Inriver serves clients from various sectors, including apparel and industrial manufacturing, with notable customers such as Carhartt, New Balance, and Yamaha.Inriver's revenue for the most recent year, 2022, was USD 34.77 mn, with an EBITDA of USD -9.54 mn. The company operates on a subscription model, delivering PIM services tailored to the unique needs of its clients, which are often billed on an annual or monthly basis.In May 2022, a majority stake in inRiver AB was acquired by Thomas H Lee Partners from previous investors including Industrifonden and Luxor Capital Group. This acquisition aims to bolster inRiver's product innovation efforts and expand its footprint in the North American and European markets. The company is strategically focusing on the development of new products and enhancing its software offerings while targeting specific geographic expansion into untapped markets.

## Funding rounds

- Series A, May 21, 2015, $10M — Verdane
- Seed, Aug 13, 2013, $3.1M — Industrifonden, Zobito

## Investors

- Industrifonden (https://capitalatlas.ai/funds/industrifonden) — Seed
- Zobito (https://capitalatlas.ai/funds/zobito) — Seed
- Verdane (https://capitalatlas.ai/funds/verdane) — Series A