# Inkblot Technologies

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/inkblot-technologies

- Industry: Healthcare Specialists
- Headquarters: Oakville, Canada
- Website: www.inkblottherapy.com
- Total disclosed funding: $1.3M
- Latest round: Seed (Apr 13, 2020)
- Investors on record: 3

## About

Inkblot Technologies Inc. provides digital mental health solutions, offering secure virtual counseling and personalized therapy matching to individuals and organizations, helping users effectively address their mental health needs.Founded in 2015, Inkblot Technologies Inc. is based in Oakville, Canada, focusing on delivering digital mental health solutions. The company has engaged in four deals, with its most recent funding round being a Seed round raising CAD 0.700 mn from investors such as Active Impact Investments, Amplify Capital, and Good & Well. In March 2021, Green Shield Canada acquired Inkblot Technologies, further integrating its mental health services into broader employee assistance programs.Inkblot Therapy specializes in delivering digital mental health solutions tailored to both individuals and organizations. The core offerings include secure virtual counseling, personalized therapist matching services, and comprehensive employee wellness programs. These solutions aim to address a variety of mental health challenges, making therapy accessible and effective for users regardless of their location. Inkblot's platform allows clients to connect with qualified therapists through a matching questionnaire that considers individual needs, preferences, and cultural backgrounds. The primary clientele includes over 1,000 organizations across Canada and the USA that utilize Inkblot’s services to support their employee mental health initiatives.Inkblot Therapy generates revenue through a structured fee-for-service model that includes individual therapy sessions priced at CAD 90 per hour. Clients can initially access a complimentary 15-minute consultation with potential therapists, after which they have the option to continue with chosen practitioners at the outlined rates. This model facilitates direct-to-consumer transactions, allowing individuals to book therapy sessions seamlessly through the platform. Additionally, organizations implementing Inkblot's Employee Assistance Programs (EAPs) benefit from tailored mental health solutions designed to enhance employee well-being, contributing to the company's revenue from B2B partnerships.Inkblot Technologies plans to leverage recent funding to enhance its platform and expand its offerings. The company aims to develop new features for its digital therapy services and seeks to enter additional markets in North America by the end of 2022. Following its acquisition by Green Shield Canada in March 2021, Inkblot is positioned to integrate deeper into the employee wellness sector, aiming to bolster its service delivery and reach.

## Funding rounds

- Seed, Apr 13, 2020, $0.5M — Amplify Capital, Active Impact Investments, Good & Well
- Seed, Jan 17, 2020, $0.8M — Amplify Capital, Active Impact Investments, Good & Well

## Investors

- Amplify Capital (https://capitalatlas.ai/funds/amplify-capital) — Seed
- Active Impact Investments (https://capitalatlas.ai/funds/active-impact-investments) — Seed
- Good & Well (https://capitalatlas.ai/funds/good-well) — Seed
