# Inde Wild Private

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/inde-wild-private

- Industry: Consumer Products
- Headquarters: Mumbai, India
- Website: www.indewild.com
- Total disclosed funding: $8M
- Latest round: Seed (Mar 5, 2025)
- Investors on record: 3

## About

Inde Wild Private Limited is an innovative skincare company that merges Ayurvedic principles with modern biochemistry, offering a range of products designed to enhance beauty and well-being.Inde Wild Private Limited specializes in Ayurvedic-inspired skincare and hair care products, founded in 2021 in Mumbai, India. The company has completed 2 deals to date, with the most recent funding round occurring on March 5, 2025. Inde Wild has successfully raised a total of USD 5.00 mn, all in Seed funding led by Unilever Ventures, with participation from SoGal Ventures and True Global Ventures. Founded by individuals with expertise in the beauty industry, the company operates globally, though specific global office locations are not mentioned.Inde Wild US specializes in a unique blend of Ayurvedic-inspired skincare and hair care products, leveraging the principles of Ayurvedistry™, which combines traditional Ayurvedic rituals with advanced biochemistry. The company's main offerings include the award-winning Champi Hair Oil, designed to nourish and strengthen hair, and a range of Dewy Lip Treatments available in various tints, such as Wedding Rose and Glazed Jalebi. These products address concerns like hair loss, hyperpigmentation, and dryness, catering to consumers in North America, Europe, and parts of Asia, who value natural ingredients and holistic approaches to beauty.Inde Wild US generates revenue primarily through direct-to-consumer sales, offering a portfolio of products priced to appeal to a broad audience. Consumers can buy individual items or curated bundles directly from the online platform. Key products, such as the Dewy Lip Treatment and Champi Hair Oil, are positioned at competitive price points, promoting frequent purchases among customers seeking quality and affordability. The marketing strategy includes exclusive offers for first-time buyers to enhance customer loyalty and repeat sales, supported by seasonal promotional campaigns and gift sets during holiday periods.In March 2025, Inde Wild Private Limited raised USD 5.00 mn in Seed funding to facilitate its partnership with Sephora, targeting a launch in Sephora US in early 2026. The funding will support the introduction of new products tailored for Sephora's clientele, alongside expanding into additional markets. The company plans to enhance its presence in North America and Europe, aiming to reach a wider audience by the end of 2026.

## Funding rounds

- Seed, Mar 5, 2025, $5M — Unilever Ventures, True Global Ventures, SoGal Ventures
- Seed, Feb 16, 2022, $3M — True Global Ventures, SoGal Ventures

## Investors

- True Global Ventures (https://capitalatlas.ai/funds/true-global-ventures) — Seed
- SoGal Ventures (https://capitalatlas.ai/funds/sogal-ventures) — Seed
- Unilever Ventures (https://capitalatlas.ai/funds/unilever-ventures) — Seed