# Imprint

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/imprint

- Industry: Financial Services
- Headquarters: New York, US
- Website: www.imprint.co
- Total disclosed funding: $338M
- Latest round: Series D (Dec 17, 2025)
- Investors on record: 11

## About

Imprint Payments, Inc., based in the US, specializes in innovative co-branded credit card solutions that enhance customer loyalty and brand engagement for notable partners.Founded in 2020 in the United States, Imprint Payments, Inc. provides financial solutions through co-branded credit cards. The company has engaged in seven investment deals, with the latest funding round being a Series D in December 2025, raising USD 150 mn led by Khosla Ventures. The founders include Alec Guettel, Ben Sargeant, Daragh Murphy, Gaurav Ahuja, Julia Huang, Michael Pechman, Michelle Hollingshead, Nicole Matthews, and Varun Khullar, with Daragh Murphy serving as the CEO.Imprint specializes in modern co-branded credit card solutions designed to enhance brand engagement and customer loyalty for various partners. Their core offerings include bespoke credit cards, deposit accounts, and installment loans tailored to meet the specific needs of clients like Turkish Airlines, Brooks Brothers, and H-E-B. Their platform, Imprint Core, manages the cardholder experience—from sign-up to rewards redemption—allowing brands to effectively run loyalty programs and gain customer insights, primarily across the United States.Imprint generates revenue through partnerships with brands and retailers that utilize their co-branded financial products. Their model involves establishing relationships that drive consumer spending and loyalty engagement, earning revenue from transaction fees, annual fees, and other charges associated with credit management. When customers use co-branded credit cards, Imprint receives a percentage of the transaction amount, ensuring a collaborative revenue-sharing approach that benefits both Imprint and its partners.In December 2025, Imprint Payments, Inc. secured USD 150 mn in series D funding from Khosla Ventures, Thrive Capital, Ribbit Capital, Kleiner Perkins, Hedosophia, Spice Capital, and Timeless. The company plans to use this funding  to develop new card products, enhance its loyalty platform, improve AI tools, and expand services for partners. These initiatives aim to expand Imprint’s offerings and improve customer engagement.

## Funding rounds

- Series D, Dec 17, 2025, $150M — Kleiner Perkins, Khosla Ventures, Thrive Capital, Ribbit Capital, Hedosophia, Spice Capital, Timeless
- Series C, Oct 10, 2024, $75M — Kleiner Perkins, Khosla Ventures, Thrive Capital, Ribbit Capital
- Series B, Nov 13, 2023, $75M — Kleiner Perkins, Moore Capital Management, Thrive Capital, Ribbit Capital
- Series A, Nov 15, 2021, $38M — Kleiner Perkins, Allen & Company, Affirma Capital, Thrive Capital, Stripe, Inc.

## Investors

- Kleiner Perkins (https://capitalatlas.ai/funds/kleiner-perkins) — Series A, Series B, Series C, Series D
- Allen & Company — Series A
- Affirma Capital (https://capitalatlas.ai/funds/affirma-capital) — Series A
- Thrive Capital (https://capitalatlas.ai/funds/thrive-capital) — Series A, Series B, Series C, Series D
- Stripe, Inc. — Series A
- Moore Capital Management — Series B
- Ribbit Capital (https://capitalatlas.ai/funds/ribbit-capital) — Series B, Series C, Series D
- Khosla Ventures (https://capitalatlas.ai/funds/khosla-ventures) — Series C, Series D
- Hedosophia (https://capitalatlas.ai/funds/hedosophia) — Series D
- Spice Capital (https://capitalatlas.ai/funds/spice-capital) — Series D
- Timeless (https://capitalatlas.ai/funds/timeless) — Series D