# IG Guitars

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ig-guitars

- Industry: Retail
- Headquarters: Ireland
- Website: www.rorguitars.com
- Latest round: Seed (Sep 30, 2013)
- Investors on record: 1

## About

IG Guitars is a company focused on designing and manufacturing advanced MIDI guitars, providing innovative tools for musicians seeking to enhance their creative processes.Founded in 2010 in Ireland, IG Guitars develops high-performance MIDI guitars. The company has not shifted its business strategy since inception. In September 2013, IG Guitars secured Seed funding from SOSV. The firm has engaged in two investment deals to date, with the most recent occurring on September 30, 2013.IG Guitars specializes in high-performance MIDI guitars, including the MIDI Pro 2, MIDI Pro 3, and MIDI Pro Core models. These instruments utilize advanced technology for efficient note tracking and allow musicians to loop guitar and synth sounds during performances. The primary customers are professional musicians, music producers, and educators in the United States and select international markets, focusing on the intersection of MIDI technology and traditional guitar playing.IG Guitars generates revenue through direct-to-consumer sales on their e-commerce platform, offering ready-to-ship and built-to-order MIDI guitars. Sales are structured as one-time transactions, with flagship models priced to reflect their advanced technology. The company also provides additional services to enhance customer engagement, including technical support and downloadable specifications, catering to both individual consumers and music professionals.IG Guitars plans to launch new MIDI guitar models by late 2024, while also targeting expansion into European and Asian markets by 2025. The recent Seed funding raised in September 2013 will be utilized to support product development and market entry initiatives.

## Funding rounds

- Seed, Sep 30, 2013 — SOSV

## Investors

- SOSV (https://capitalatlas.ai/funds/sosv) — Seed