# ifanr

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ifanr

- Industry: Media
- Headquarters: Guangzhou, China
- Website: www.ifanr.com
- Total disclosed funding: $2.8M
- Latest round: Series B (May 18, 2015)
- Investors on record: 3

## About

ifanr is a technology-centric company specializing in the evaluation and analysis of consumer electronics, providing valuable insights and reviews to tech enthusiasts and consumers alike.Founded in 2008 in Guangzhou, China, ifanr focuses on delivering independent assessments of technological devices. The company has undergone no significant pivots and operates without any reported subsidiaries. Weixing Wang, the founder, also serves as CEO, though no prior company history is specified. In March 2017, ifanr secured RMB 20 million in venture funding from Shenzhen Capital Group, raising a total of RMB 20 million across its funding rounds.ifanr offers a digital platform that provides expert evaluations, articles, and comparisons of technological devices and consumer electronics. These services assist technology enthusiasts and consumers in making informed purchasing decisions by addressing factors such as performance and usability. The platform caters to a diverse audience, including industry professionals and potential investors, primarily within the rapidly growing Chinese market for consumer electronics.In the fiscal year 2018, ifanr reported a revenue of CNY 10,745,789.70 and an EBITDA of CNY 402,944.40. The company generates revenue through a combination of advertising, sponsored content from technology brands, affiliate marketing, and potential subscription services for premium content.Following the recent funding round in March 2017, ifanr plans to utilize the RMB 20 million to enhance its product offerings and expand its market presence. Specific upcoming projects have not been disclosed, but the company aims to explore new geographical markets and potentially broaden its audience reach beyond China in the coming years.

## Funding rounds

- Series B, May 18, 2015, $2M — Green Pine Capital Partners, Empower Investment, Shenzhen Shengang Fanglian Investment Management
- Series A, Aug 21, 2014, $0.8M — Empower Investment

## Investors

- Empower Investment (https://capitalatlas.ai/funds/empower-investment) — Series A, Series B
- Green Pine Capital Partners (https://capitalatlas.ai/funds/green-pine-capital-partners) — Series B
- Shenzhen Shengang Fanglian Investment Management — Series B