# IDeaS

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ideas

- Industry: Software
- Headquarters: Minneapolis, US
- Website: www.ideas.com
- Total disclosed funding: $8M
- Latest round: Series B (Jun 17, 1998)
- Investors on record: 3

## About

IDeaS specializes in hospitality revenue management solutions, enhancing pricing and forecasting accuracy for hotels and similar establishments through advanced analytics and automated processes.IDeaS was founded in 1989 in Minneapolis, US, focusing on optimizing revenue management for hospitality businesses. The company has undergone strategic pivots, evolving its product offerings, and was acquired by SAS Institute, Inc. in August 2008 for an undisclosed sum. The firm's leadership includes multiple executives, though specific historical details on the founders are not disclosed.IDeaS provides sophisticated revenue management solutions, notably the IDeaS Revenue Management System (RMS). This product employs advanced analytics to deliver actionable insights, automating processes that allow clients to transition from traditional methods to a data-driven approach. The company serves a wide range of clients including hotels and resorts across North America, Europe, Asia-Pacific, and the Middle East, helping them unlock their revenue potential.IDeaS generates revenue primarily through subscription-based licensing of its software and services. Clients engage in annual agreements that grant access to the IDeaS RMS along with support from revenue performance advisors. This structure fosters long-term partnerships, enabling clients to benefit from continuous software enhancements tailored to meet their individual needs.Following its acquisition by SAS Institute, IDeaS aims to expand its product offerings and enhance its existing solutions. The company is exploring entry into new markets, specifically targeting expansion within Europe and Asia-Pacific by the end of 2023. Recent funding from the Series B round in August 2008, amounting to USD 8.00 mn, will support these initiatives, helping IDeaS to bolster its innovations and market reach.

## Funding rounds

- Series B, Jun 17, 1998, $8M — St. Paul Venture Capital, Sutter Hill Ventures, MSDW Venture Partners

## Investors

- St. Paul Venture Capital (https://capitalatlas.ai/funds/st-paul-venture-capital) — Series B
- Sutter Hill Ventures (https://capitalatlas.ai/funds/sutter-hill-ventures) — Series B
- MSDW Venture Partners (https://capitalatlas.ai/funds/msdw-venture-partners) — Series B