# iClick Interactive Asia

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/iclick-interactive-asia

- Industry: Marketing/Advertising
- Headquarters: Hong Kong, Hong Kong SAR - China
- Website: www.i-click.com
- Latest round: Series B (Mar 1, 2011)
- Investors on record: 3

## About

iClick Interactive Asia Limited is a marketing and data cloud platform that specializes in offering data-driven solutions to help global brands effectively reach and engage with Chinese audiences.Founded in 2009 and headquartered in Hong Kong, iClick Interactive Asia Limited operates as a marketing and data cloud platform. The company has made strategic pivots to enhance its service offerings in response to evolving market demands. It has received a total of USD 30.00 mn in funding through various rounds, with the most recent significant funding occurring in January 2021, when it was acquired by Baozun Inc. for USD 50.00 mn. The firm has executed a total of 5 deals, with its latest deal dated December 22, 2017, which included a successful IPO raising USD 30.00 mn. The founders include Jian Tang, Matthias Strohmeier, Ricky Ng, and Sammy Hsieh, with Jian Tang currently serving as the CEO.iClick Interactive Asia Limited offers a range of data-driven marketing solutions designed to assist global brands in connecting with Chinese consumers. Their core products include services focused on China Marketing, Cross-Border E-commerce, Smart Retail, and Travel Retail. These offerings help clients navigate the complexities of the Chinese digital landscape, enhancing customer engagement and advertising effectiveness. The company supports over 300 Fortune 500 clients across sectors such as beauty, fashion, FMCG, and tourism, extending its reach to markets in mainland China, Southeast Asia, and beyond.In the most recent fiscal year 2022, iClick Interactive Asia Limited reported a revenue of USD 169.08 mn, while recording an EBITDA of USD -187.69 mn. The company generates revenue through a combination of subscription models and service fees linked to its suite of marketing solutions, which are offered to brands and enterprises seeking to optimize their digital marketing strategies.iClick Interactive Asia Limited intends to leverage recent funding to explore new product launches and expand its market reach. Following the acquisition by Baozun Inc., the company is poised to enhance its service offerings and target new geographic regions. The funding will be utilized to develop innovative marketing technologies and expand its presence in international markets. This strategic growth plan aims to tap into emerging markets and further solidify iClick's position in the competitive landscape.

## Funding rounds

- Series B, Mar 1, 2011 — Ares SSG, BAI Capital, Sumitomo Corporation Equity Asia
- Series A, Feb 1, 2010 — Sumitomo Corporation Equity Asia

## Investors

- Sumitomo Corporation Equity Asia (https://capitalatlas.ai/funds/sumitomo-corporation-equity-asia) — Series A, Series B
- Ares SSG — Series B
- BAI Capital (https://capitalatlas.ai/funds/bai-capital) — Series B