# iBookStar

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ibookstar

- Industry: Media
- Headquarters: Hangzhou, China
- Website: www.ibookstar.com
- Latest round: Series A (Jul 1, 2014)
- Investors on record: 1

## About

iBookStar, located in China, is a mobile reading technology company specializing in advanced monetization solutions for digital literature platforms.iBookStar, founded in 2011 and headquartered in Hangzhou, China, focuses on providing innovative solutions for mobile reading applications. The company has undergone strategic shifts in its operations, adapting to the evolving digital literature market. It has completed three funding deals with the most recent occurring on March 5, 2021. The founder's background is not disclosed in available information.iBookStar specializes in delivering a comprehensive suite of monetization solutions for online novel platforms through advanced SDKs and customized applications. Its services facilitate seamless integration of advertising into reading experiences, helping authors and publishers generate revenue without disrupting immersion. The technology supports various advertising formats, such as incentivized ads and reward tasks, enhancing user engagement. iBookStar's offerings are primarily utilized in Asian markets, especially in China, where digital literature demand is on the rise.iBookStar generates revenue through partnerships with numerous digital platforms, including news applications and public transport services. Employing a B2B model, the company collaborates with over 100 partners to implement its advertising solutions, creating a diversified revenue stream. The performance-based pricing structure enables clients to achieve high advertisement fill rates, resulting in increased impressions and engagement. iBookStar's flagship products are integrated across several client applications, contributing to an optimized advertising eCPM and substantial earnings for both the company and its partners.As of March 5, 2021, iBookStar has discontinued its operations and no longer plans to launch new products or expand into new markets. The company will not utilize any recent funding to support future initiatives.

## Funding rounds

- Series A, Jul 1, 2014 — Meridian Capital

## Investors

- Meridian Capital — Series A