# HowNow

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/hownow

- Industry: Education/Training
- Headquarters: London, UK
- Website: www.gethownow.com
- Total disclosed funding: $11M
- Latest round: Series A (Jan 10, 2025)
- Investors on record: 3

## About

HowNow is a UK-based company specializing in an integrated learning and skills platform that enhances employee engagement and skill development through modern digital solutions.Founded in 2016 in London, UK, HowNow develops a comprehensive platform for creating, managing, and tracking learning content and employee skill development. With a focus on integrating artificial intelligence, the company has raised a total of GBP 3.5 mn in funding through 4 deals, with the latest being a Series A round on February 12, 2025, involving investors such as Fuel Ventures, Mercia Asset Management, and Pearson Ventures. The company is co-founded by Ashish Kumar and Kuvera Sivalingam, with Nelson Sivalingam currently serving as CEO.HowNow specializes in providing an integrated learning and skills platform designed to meet the needs of modern businesses. Its core offerings include tools for creating, discovering, tracking, and managing learning content and skill development. The platform leverages artificial intelligence to curate personalized learning pathways, streamline compliance training, and facilitate the development of employee skill profiles. By combining content from various trusted providers into a single user-friendly interface, HowNow aims to eliminate the challenges associated with traditional Learning Management Systems (LMS). The platform's clientele includes organizations across various sectors, particularly those looking to enhance employee engagement and skills development, and it serves users primarily in the United Kingdom, Europe, and parts of North America.HowNow generates revenue through a subscription-based model, catering primarily to businesses seeking to enhance their learning and development capabilities. The platform is structured to offer various pricing plans based on the features and services selected by clients. Transactions typically involve annual or monthly subscriptions, where companies pay to access HowNow's comprehensive suite of tools, including HowNow Learning Platform and HowNow+. Clients engage directly with HowNow to customize their plans based on their workforce needs, ensuring that they have the necessary resources to support employee training and skill development. Specific pricing details and flagship offerings are embedded in the subscription agreements, tailored to the unique requirements of each organization.HowNow plans to leverage the recent funding of GBP 3.5 mn raised in Series A to expand its skills-based learning initiatives. The company is focusing on launching new features and products designed for an enhanced user experience in the coming quarters. Additionally, HowNow aims to enter new markets, specifically targeting regions in Europe and North America, by the end of 2025, to broaden its reach and cater to a larger audience.

## Funding rounds

- Series A, Jan 10, 2025, $4.4M — Mercia Asset Management, Fuel Ventures, Pearson Ventures
- Series A, Jan 11, 2023, $3.8M — Mercia Asset Management, Pearson Ventures
- Seed, Oct 25, 2019, $3M — Fuel Ventures

## Investors

- Fuel Ventures (https://capitalatlas.ai/funds/fuel-ventures) — Seed, Series A
- Mercia Asset Management (https://capitalatlas.ai/funds/mercia-asset-management) — Series A
- Pearson Ventures (https://capitalatlas.ai/funds/pearson-ventures) — Series A