# HowAboutWe

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/howaboutwe

- Industry: Internet
- Headquarters: Brooklyn, US
- Website: www.howaboutwe.com
- Total disclosed funding: $23M
- Latest round: Series B (Sep 25, 2013)
- Investors on record: 5

## About

HowAboutWe is an innovative online dating platform that enables users to explore romantic connections through engaging and unique experiences, fostering meaningful interactions in the dating landscape.Founded in 2009 and based in Brooklyn, US, HowAboutWe provides an online dating service that connects singles seeking relationships. The company was acquired by IAC in June 2014 for an undisclosed amount. The latest funding round was Series B, raising USD 4.67 mn from investors including Khosla Ventures, RRE Ventures, and ff Venture Capital.HOWABOUTWE® specializes in providing an innovative online dating platform designed to facilitate romantic connections through unique user experiences. Central to its service offering is a user-friendly mobile and web application that allows individuals to create profiles, browse potential matches, and engage in meaningful conversations. The platform addresses common challenges in the dating landscape, such as compatibility and user engagement, by incorporating features that promote authentic interactions. HOWABOUTWE® targets a diverse demographic of singles seeking relationships, including young professionals and individuals across various age groups, and is available in key metropolitan markets in the United States and Canada.HOWABOUTWE® generates revenue through a subscription-based model that provides users with enhanced access to its platform and features. Clients can opt for various pricing plans that include premium memberships, granting them additional tools for connecting with potential matches. The transactions occur directly between the company and its end users, as subscribers pay for monthly or annual access to the platform's exclusive functionalities. Revenue also stems from partnerships with complementary brands, enhancing user experiences through promotional offers.In June 2014, HowAboutWe was acquired by IAC, which may provide pathways for future growth. The company is planning to expand its services into new geographic markets, targeting additional metropolitan areas in the US and Canada. Recent funding from the Series B round will likely support these expansion efforts and the development of new features to enhance user experience.

## Funding rounds

- Series B, Sep 25, 2013, $4.7M — RRE Ventures, Khosla Ventures, ff Venture Capital
- Series B, Nov 17, 2011, $15M — RRE Ventures, Khosla Ventures, ff Venture Capital
- Series A, Nov 3, 2010, $3.1M — RRE Ventures, ff Venture Capital, Founder Collective, LaunchTime

## Investors

- RRE Ventures (https://capitalatlas.ai/funds/rre-ventures) — Series A, Series B
- ff Venture Capital (https://capitalatlas.ai/funds/ff-venture-capital) — Series A, Series B
- Founder Collective (https://capitalatlas.ai/funds/founder-collective) — Series A
- LaunchTime (https://capitalatlas.ai/funds/launchtime) — Series A
- Khosla Ventures (https://capitalatlas.ai/funds/khosla-ventures) — Series B
