# Houndtowne

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/houndtowne

- Industry: Software
- Headquarters: Palo Alto, US
- Website: www.shelterluv.com/
- Latest round: Series A (Jun 1, 2018)
- Investors on record: 1

## About

Based in the US, Houndtowne, Inc. is a software company specializing in operations management solutions for animal rescue organizations, enhancing efficiency and user experience in managing adoptions and records.Founded in 2016 and headquartered in Palo Alto, US, Houndtowne, Inc. offers a management system tailored for animal welfare organizations. The company has raised USD 2.00 mn in total, primarily from Maddie's Fund, with its most recent funding round occurring on June 1, 2018.Shelterluv offers a specialized operations management system designed specifically for animal rescue organizations, aiming to streamline processes such as updating vaccination records and managing adoptions. The platform provides an intuitive user experience, allowing users to perform vital tasks from day one without extensive training. Key features include integrated donation requests during the adoption process, which enhances operational efficiency and supports fundraising efforts. The primary clientele consists of animal shelters and rescue organizations, including notable clients like Rexburg Animal Shelter and Austin Pets Alive!, primarily located in the United States. Shelterluv is tailored to meet the unique needs of non-profits in the animal welfare sector, focusing on improving their operational capabilities and aiding in the mission to save homeless animals.The revenue model for Shelterluv is based on subscription pricing for its software services, catering specifically to non-profit animal rescue organizations. Clients engage with the platform through various service tiers that provide access to a range of operational tools and features. Transactions typically involve a monthly or annual subscription fee that clients pay to access Shelterluv's comprehensive management system. The integration of donation requests during the adoption checkout process simplifies transaction flow and enhances the organization's ability to generate additional revenue through contributions. By offering a solution that combines operational management with fundraising capabilities, Shelterluv positions itself as a key partner for its clients in achieving their missions effectively.Houndtowne, Inc. plans to utilize its recent funding to enhance its product offerings and develop new features aimed at improving user engagement and operational efficiency for clients. The company is also looking to expand its footprint in markets across North America and is focused on reaching new clients by the end of 2023. The funding raised in June 2018 will support these initiatives and help solidify the company's presence in the animal welfare sector.

## Funding rounds

- Series A, Jun 1, 2018 — Newfund

## Investors

- Newfund (https://capitalatlas.ai/funds/newfund) — Series A