# Hortor Soft

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/hortor-soft

- Industry: Internet
- Headquarters: Beijing, China
- Website: www.hortor.net
- Total disclosed funding: $2.5M
- Latest round: Series A (Jul 8, 2013)
- Investors on record: 3

## About

Hortor Soft is a Beijing-based software company specializing in membership-based solutions for digital content distribution and management, enhancing user experiences across various digital services.Hortor Soft, founded in 2010 in Beijing, China, provides software solutions focusing on digital content management. The company has made two notable deals, with its latest funding round being a Series A raising USD 2.5 mn from Qiming Venture Partners on July 8, 2013, totaling the amount raised to USD 2.5 mn.Beijing Haoteng Jiake Software Co., Ltd. specializes in providing membership-based software solutions for digital content distribution and management. Their products enhance user experiences across diverse sectors, including entertainment, education, and professional services, targeting small to medium enterprises and individual users. The software solutions operate on a subscription model, charging 10 yuan per access point, primarily marketed in the Chinese mainland with potential outreach to other Asian markets.Revenue generation for Beijing Haoteng Jiake Software Co., Ltd. predominantly comes from its membership fee structure, with users paying 10 yuan for each digital access point. This straightforward transaction model supports B2B and direct-to-consumer interactions, allowing businesses to utilize the software internally while catering to individual consumers. The firm aims to establish long-term partnerships and enhance loyalty through recurring subscriptions, enabling effective cash flow predictions aligned with operational objectives.Hortor Soft plans to develop new software products aimed at improving user engagement and accessibility, with potential releases set for the upcoming year. The company intends to expand into additional Asian markets to increase its user base by 2015. The recent financing of USD 2.5 mn from Qiming Venture Partners will support these growth initiatives, focusing on product development and market expansion.

## Funding rounds

- Series A, Jul 8, 2013, $2.5M — Qiming Venture Partners
- Angel, Jan 1, 2011 — ZhenFund, K2VC

## Investors

- ZhenFund (https://capitalatlas.ai/funds/zhenfund) — Angel
- K2VC (https://capitalatlas.ai/funds/k2vc) — Angel
- Qiming Venture Partners (https://capitalatlas.ai/funds/qiming-venture-partners) — Series A