# Hopscotch

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/hopscotch

- Industry: Software
- Headquarters: New York, US
- Website: www.gohopscotch.com
- Total disclosed funding: $17M
- Latest round: Seed (Mar 8, 2022)
- Investors on record: 17

## About

Founded in 2014 and based in New York, US, Zuro Inc., formerly known as Wilshire Axon Sports and doing business as Hopscotch, operates a software platform that provides financial management solutions. The company was founded by its CEO, Reed Switzer. In September 2024, Avalara, Inc., a portfolio company of Vista Equity Partners, acquired Hopscotch from Shine Capital, Stellation Capital, Noemis Ventures, Red & Blue Ventures, Third Kind Venture Capital, and NFX.

Hopscotch offers an all-in-one invoicing software designed to streamline invoicing and payment processes for small businesses. The company’s product line includes Hopscotch Flow, which is a software platform designed to help small businesses improve their cash flow by accelerating payments from unpaid invoices. The software integrates with various banks and platforms, including QuickBooks, Outlook, and Gmail.

The company generates revenue by offering its services on a subscription-based pricing plan. The plans include Hopscotch and Hopscotch Pro (USD 36-45/month).

Following the September 2024 acquisition, the company plans to support its market reach expansion and extend service offerings.

## Funding rounds

- Seed, Mar 8, 2022, $6.1M — Valar, Third Kind Venture Capital, Red & Blue Ventures, Noemis Ventures, Shine Capital, Stellation Capital
- Seed, Oct 5, 2021, $3.6M — Valor Equity Partners, Valar, Switch VC, NFX, Third Kind Venture Capital, Red & Blue Ventures, Noemis Ventures, The MBA Fund, Stellation Capital
- Series B, Nov 15, 2017, $5M — Pittco Capital Partners, Jackson Capital Management, Mosaik Partners, March Capital, Albrecka
- Series B, Oct 15, 2014, $2M — KGC Capital, Mosaik Partners, Albrekca

## Investors

- KGC Capital (https://capitalatlas.ai/funds/kgc-capital) — Series B
- Mosaik Partners (https://capitalatlas.ai/funds/mosaik-partners) — Series B
- Albrekca — Series B
- Pittco Capital Partners — Series B
- Jackson Capital Management — Series B
- March Capital (https://capitalatlas.ai/funds/march-capital) — Series B
- Albrecka — Series B
- Valor Equity Partners (https://capitalatlas.ai/funds/valor-equity-partners) — Seed
- Valar (https://capitalatlas.ai/funds/valar) — Seed
- Switch VC (https://capitalatlas.ai/funds/switch-vc) — Seed
- NFX (https://capitalatlas.ai/funds/nfx) — Seed
- Third Kind Venture Capital (https://capitalatlas.ai/funds/third-kind-venture-capital) — Seed
- Red & Blue Ventures (https://capitalatlas.ai/funds/red-blue-ventures) — Seed
- Noemis Ventures (https://capitalatlas.ai/funds/noemis-ventures) — Seed
- The MBA Fund (https://capitalatlas.ai/funds/the-mba-fund) — Seed
- Stellation Capital (https://capitalatlas.ai/funds/stellation-capital) — Seed
- Shine Capital — Seed