# Heyday

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/heyday

- Industry: Internet
- Headquarters: San Francisco, US
- Website: www.heyday.co
- Total disclosed funding: $281M
- Latest round: Series C (Nov 16, 2021)
- Investors on record: 9

## About

Based in the US, Heyday operates as an online platform that provides innovative digital solutions aimed at enhancing customer engagement and increasing brand visibility for businesses across various sectors.Heyday was founded in 2020 and is headquartered in San Francisco, US. The company specializes in developing digital marketing tools that improve customer interactions and drive sales. Co-founders Adam Ross and Sebastian Rymarz have a history of entrepreneurship. Heyday has successfully completed 5 deals, with its latest funding round being a Series C that raised USD 216.40 mn, bringing the total amount raised to USD 216.40 mn and achieving a current company valuation of USD 922.26 mn.Heyday.co specializes in providing innovative digital solutions tailored to enhance customer engagement and brand visibility for businesses in various sectors. Their core offerings include a comprehensive suite of digital marketing tools, which facilitate personalized customer interactions and drive sales conversions. These tools are designed to streamline the customer journey, from initial contact through to purchase, addressing common challenges such as low customer retention and inefficient marketing strategies. Heyday.co primarily serves small to medium-sized enterprises (SMEs) across North America and Europe, focusing on industries such as retail, e-commerce, and hospitality. The company's user-centric approach is underscored by its commitment to delivering measurable results and improving customer satisfaction for its clients.Heyday.co generates revenue through a subscription-based model, offering tiered pricing plans that cater to different business sizes and needs. Clients typically engage with the platform through monthly or annual subscriptions, gaining access to a range of features that enhance their marketing efforts. The transactions are structured to facilitate ease of use, with businesses benefiting from a direct-to-consumer model that promotes seamless integration into their existing operations. Flagship products include advanced analytics tools and automated customer interaction systems, which are designed to optimize marketing campaigns and improve overall customer engagement. This structured approach allows Heyday.co to build long-term partnerships with its clients, fostering growth and sustained revenue streams.Heyday is focused on expanding its product offerings and entering new geographic markets. They are currently designing new marketing tools aimed at enhancing customer engagement and plan to release these products in the upcoming quarters. The company intends to extend its reach into additional European markets by mid-2024. The recent Series C funding of USD 216.40 mn will support these initiatives and facilitate the hiring of additional talent to accelerate product development and market entry strategies. Notably, The Raine Group recently exited its stake in Heyday.

## Funding rounds

- Series C, Nov 16, 2021, $216M — General Catalyst Partners, Khosla Ventures, The Raine Group, Victory Park Capital, PremjiInvest
- Series B, May 20, 2021, $40M — General Catalyst Partners, Khosla Ventures, Arbor Ventures
- Series A, Nov 18, 2020, $25M — General Catalyst Partners, Khosla Ventures, eBay Inc., Amazon.com, Inc., PayPal, Inc., Arbor Ventures

## Investors

- General Catalyst Partners (https://capitalatlas.ai/funds/general-catalyst-partners) — Series A, Series B, Series C
- Khosla Ventures (https://capitalatlas.ai/funds/khosla-ventures) — Series A, Series B, Series C
- eBay Inc. — Series A
- Amazon.com, Inc. — Series A
- PayPal, Inc. — Series A
- Arbor Ventures (https://capitalatlas.ai/funds/arbor-ventures) — Series A, Series B
- The Raine Group (https://capitalatlas.ai/funds/the-raine-group) — Series C
- Victory Park Capital (https://capitalatlas.ai/funds/victory-park-capital) — Series C
- PremjiInvest (https://capitalatlas.ai/funds/premjiinvest) — Series C
