# HeroWear

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/herowear

- Industry: Consumer Products
- Headquarters: Nashville, US
- Website: www.herowearexo.com
- Total disclosed funding: $5M
- Latest round: Series A (Apr 3, 2025)
- Investors on record: 2

## About

HeroWear, LLC is an innovative company that develops ergonomic solutions to enhance workplace safety and productivity through advanced exosuit technology, primarily targeting industries with physically demanding tasks.HeroWear, LLC was founded in 2018 in Nashville, US, focusing on creating wearables that assist manual labor. The company has completed 1 deal, with Series A funding raised on April 3, 2025, totaling USD 5.000 mn from Engage Ventures and White Road Capital Management. The founder has a history in the industry, although specific prior ventures are not disclosed.HeroWear specializes in advanced ergonomic solutions, primarily through its flagship product, the Apex 2 Exosuit. This lightweight back-assist exosuit is designed to reduce muscle fatigue and strain during physically demanding tasks, catering to industries where manual labor is prevalent. The Apex 2 functions by alleviating over 100 pounds of back strain on every lift, thereby minimizing the risk of musculoskeletal injuries and enhancing overall productivity. HeroWear offers comprehensive bulk user kits that integrate all necessary hardware and services, which are complemented by on-site training and full Field Studies conducted by their Client Services team. Their client base includes Fortune 500 companies and various industries across North America and Europe, where they aim to improve workforce safety and comfort while fostering employee satisfaction and retention.HeroWear's revenue model centers on a combination of direct sales and partnerships, providing its products and services primarily to businesses in the industrial and retail sectors. Transactions typically involve bulk orders of the Apex 2 Exosuit, accompanied by ongoing support services such as training and data analysis for client companies. This structured approach enables businesses to integrate the exosuit effectively into their operations, enhancing the value proposition delivered to end users. Additionally, the company offers an exo-as-a-service model to select clients, which further diversifies its revenue streams by allowing companies to access exosuits without upfront capital expenditure. Pricing structures for these offerings are tailored to the unique needs of the enterprise clients, ensuring a streamlined process that enhances workplace safety and productivity.In April 2025, HeroWear, LLC raised USD 5.000 mn in Series A funding, which will be allocated to enhance product development and grow its team. The company is focused on launching new products that expand the capabilities of its exosuit technology and plans to enter new markets in the Asia-Pacific region by late 2026, aiming to broaden its customer base and improve accessibility to its solutions.

## Funding rounds

- Series A, Apr 3, 2025, $5M — White Road Capital Management, Engage Ventures

## Investors

- White Road Capital Management (https://capitalatlas.ai/funds/white-road-capital-management) — Series A
- Engage Ventures (https://capitalatlas.ai/funds/engage-ventures) — Series A