# Heatseeker Technologies

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/heatseeker-technologies-pty

- Industry: Software
- Headquarters: Sydney, Australia
- Website: www.heatseeker.ai
- Total disclosed funding: $5M
- Latest round: Seed (Oct 23, 2025)
- Investors on record: 1

## About

Based in Australia, and founded in 2023, Heatseeker provides a software solution that facilitates Growth-Hacking-as-a-Service. In October 2025, Heatseeker Technologies Pty Ltd raised USD 5 million in seed funding from new investor HearstLab. The company provides AI-driven solutions that let companies anticipate consumer preferences and enhance their product launches. Among the services provided by the company are Market Experiments, which use AI to plan and carry out multivariate digital advertising campaigns. Furthermore, it supports its clients' competitor audits by offering thorough competition information to find market gaps and chances for differentiation. To support strategic decision-making, it also offers Market Insights, which provides real-time statistics on market trends and rival strategies. The company generates its revenue from the subscription of its software. It charges USD 249 per month for its Plus plan.  Additionally, it offers a Starter plan with 30 30-day free trial. The company plans to utilize the October 2025 funding to speed up the development of its behavioral data platform, enabling brands to forecast results prior to launching campaigns.

## Funding rounds

- Seed, Oct 23, 2025, $5M — HearstLab

## Investors

- HearstLab (https://capitalatlas.ai/funds/hearstlab) — Seed