# Heads Up Display

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/heads-up-display

- Industry: Electronics
- Headquarters: Buffalo, US
- Website: www.headsupsafe.com
- Latest round: Seed (Jul 1, 2017)
- Investors on record: 1

## About

Heads Up Display, Inc. specializes in innovative technology solutions that enhance operational efficiency and streamline processes for businesses across various sectors, including retail, finance, and healthcare.Founded in 2013 and headquartered in Buffalo, US, Heads Up Display, Inc. focuses on software solutions that integrate with existing IT infrastructures. The company raised seed funding in July 2017 from investor SOSV. It has initiated one deal since its inception.The company primarily focuses on delivering a suite of innovative technology solutions designed to enhance operational efficiency and streamline processes for businesses across various sectors. Their core product offerings include a state-of-the-art software platform that integrates with existing IT infrastructure, enabling companies to manage workflows, data analytics, and customer relationships seamlessly. Released in recent years, this platform caters to industries such as retail, finance, and healthcare, addressing specific challenges such as inventory management, data privacy, and customer engagement. The client base comprises predominantly mid-sized to large enterprises located in North America and Europe, who seek to leverage technology to gain a competitive edge in their respective markets. By providing tailored functionalities, the company effectively serves end-users who require robust solutions to optimize their operational performance.The company generates revenue primarily through a subscription model tied to its flagship software platform, available in various tiers to accommodate different organizational needs. Clients typically engage in annual contracts that grant access to the software as well as ongoing support and updates. Transaction structures may involve direct sales to businesses, with additional options for value-added partnerships that enhance service delivery. Each subscription tier is designed to provide specific functionalities at a set price, ensuring that clients receive appropriate value based on their unique requirements. This structured approach facilitates predictable revenue streams while fostering long-term relationships with clients across diverse sectors in the market.Looking ahead, Heads Up Display, Inc. plans to launch new products designed to enhance its software capabilities, with specific details expected to be announced in the coming quarters. The company aims to expand into new markets, particularly focusing on Europe and Asia by 2025. The recent funding raised in July 2017 will support these initiatives, providing the necessary resources to enhance product development and market penetration.

## Funding rounds

- Seed, Jul 1, 2017 — SOSV

## Investors

- SOSV (https://capitalatlas.ai/funds/sosv) — Seed