# Hauler Hero

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/hauler-hero

- Industry: Software
- Headquarters: New York, US
- Website: www.haulerhero.com
- Total disclosed funding: $18M
- Latest round: Series A (Feb 10, 2026)
- Investors on record: 5

## About

Based in California, US, and founded in 2020 by Mark Hoadley and Ben Sikma. Hauler Hero Inc. operates as a clean technology company that focuses on providing software solutions for waste management operations. In February 2026, Hauler Hero Inc. raised USD 16 million in series A funding led by Frontier Growth, with participation from K5 Global and Somersault Ventures. 
Hauler Hero offers a cloud-based software solution designed specifically for waste management companies. The platform provides a suite of tools aimed at enhancing operational efficiency and reducing costs through functionalities such as drag-and-drop dispatching, automated office tasks, and real-time data tracking. Key features include CRM capabilities, dispatching and routing, reporting, billing, and a customer portal, all of which facilitate streamlined workflows for waste haulers and their teams. The software serves a diverse clientele, including commercial, residential, and roll-off waste management services, primarily within the United States and Canada. By uniting dispatchers, customer service representatives, and drivers, Hauler Hero addresses common operational challenges and enhances service delivery to end-users, which include municipalities, businesses, and residential customers.

Hauler Hero generates revenue through a subscription-based model, where clients pay for access to the software platform based on tiered pricing plans that cater to the varying needs of waste management operations. The transactions typically involve partnerships with waste haulers, who subscribe to the service to benefit from enhanced dispatching, billing, and reporting functionalities.

The company will use the February 2026 funding to commercialize its new AI agents and expand its software tools for waste management operators, including growing support for municipal customers.

## Funding rounds

- Series A, Feb 10, 2026, $16M — Frontier Growth, K5 Global, Somersault Ventures
- Seed, May 1, 2024, $1.9M — I2BF, K5 Global, Somersault Ventures, Recall Capital

## Investors

- I2BF (https://capitalatlas.ai/funds/i2bf) — Seed
- K5 Global (https://capitalatlas.ai/funds/k5-global) — Seed, Series A
- Somersault Ventures (https://capitalatlas.ai/funds/somersault-ventures) — Seed, Series A
- Recall Capital (https://capitalatlas.ai/funds/recall-capital) — Seed
- Frontier Growth (https://capitalatlas.ai/funds/frontier-growth) — Series A