# Harmonia

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/harmonia

- Industry: Software
- Headquarters: Tokyo, Japan
- Website: www.harmoniainc.jp
- Latest round: Seed (Jul 12, 2016)
- Investors on record: 2

## About

Founded in 2015 and based in Tokyo, Japan, SORA, Inc. operates as a developer of price strategy application interface for hotels. The company also offers MagicPrice, the rate-setting service they offer for hotels.
Based in Tokyo, Japan, established in 2015, Harmonia was formerly known as Sora. Harmonia supports the revolution of pricing and timing, offers professional services, SaaS, organization development and new business consulting. Harmonia's business is mainly centered in offering Pricing Transformation Support and Dynamic Transformation Support. 

Based on the achievements and knowledge cultivated in the hotel industry, Harmonia provides total support for companies aiming to improve pricing, such as the transportation, leisure, retail, and logistics industries. From reviewing pricing systems, conducting research and workshops, to formulating pricing strategies using new technologies, and providing dynamic pricing systems. 

An era in which the ability to flexibly change the way one's business is the value provided and is required in response to sudden changes in the business environment and shifts in people's values. Harmonia supports business transformation as a practitioner and partner of dynamic transformation beyond digital transformation (DX). Harmonia provides custom-made support according to the missions and challenges of client companies, such as launching new businesses using digital technology and supporting organizational development and training for practicing data management.

Daiki Matsumura, CEO, after engaging in business development, branding, and reconstruction support with US companies at Yahoo Japan Corporation, he founded Harmonia Co., Ltd. Inspired by the mechanism of Internet advertising, he launched the "Magic Price" service, providing consulting to companies and making visions.

## Funding rounds

- Seed, Jul 12, 2016 — Incubate Fund, Coral Capital

## Investors

- Incubate Fund (https://capitalatlas.ai/funds/incubate-fund) — Seed
- Coral Capital — Seed