# Happy Jars Private

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/happy-jars-private

- Industry: Food
- Headquarters: New Delhi, India
- Website: www.happyjars.com
- Total disclosed funding: $0.7M
- Latest round: Seed (Mar 12, 2022)
- Investors on record: 2

## About

Happy Jars Private Limited, based in India, operates a comprehensive ecommerce platform that empowers businesses to create and manage their online stores effectively, catering primarily to small and medium-sized enterprises.Founded in 2016 in New Delhi, India, Happy Jars Private Limited provides an ecommerce solution for businesses looking to enhance their online retail presence. The company's founders, Surabhi Talwar and Vikram Sekhar, previously had experience in the tech industry. Recently, the firm raised INR 18.58 million in funding on August 1, 2022 from FirstPort Capital, marking the third deal for the company; the total amount raised now stands at INR 18.58 million with a current valuation of INR 333.254 million.Happy Jars offers an extensive suite of ecommerce tools designed to streamline online retailing. Their platform includes website-building software, payment processing solutions, inventory management, and marketing tools, all aimed at enhancing the ecommerce experience for clients, primarily small and medium-sized enterprises. This platform supports businesses in selling directly to consumers while addressing challenges like customer acquisition and transaction security.In the most recent fiscal year 2023, Happy Jars reported a revenue of INR 559,306. The company’s revenue model is based on subscription plans that offer tiered access to its platform features, with clients engaging in both monthly and annual billing options. The company may also generate revenue via transaction fees from payment processing, which are linked to sales made through its platform.Happy Jars Private Limited plans to leverage recent funding of INR 18.58 million to develop new products aimed at enhancing its ecommerce offerings. The company seeks to expand its presence in North America and Europe, targeting these markets for growth by the end of 2024. This funding will support the development of innovative features and tools that improve the overall user experience for clients.

## Funding rounds

- Seed, Mar 12, 2022, $0.4M — Inflection Point Ventures, FirstPort Capital
- Seed, Mar 23, 2021, $0.3M — Inflection Point Ventures

## Investors

- Inflection Point Ventures (https://capitalatlas.ai/funds/inflection-point-ventures) — Seed
- FirstPort Capital — Seed