# Happy Habits Solution

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/happy-habits-solution

- Industry: Healthcare IT
- Headquarters: Berlin, Germany
- Website: www.actio.com
- Total disclosed funding: $10M
- Latest round: Seed (Dec 17, 2020)
- Investors on record: 3

## About

Happy Habits Solution GmbH specializes in premium domain name sales and lease-to-own services, helping businesses and entrepreneurs establish impactful online identities.Founded in 2019 and headquartered in Berlin, Germany, Happy Habits Solution GmbH focuses on domain name sales and leasing. The company has successfully secured EUR 8.5 mn in Seed funding from investors including HV Capital and Discovery Ventures as part of their growth strategy. The founder, Max Casini, has a background that includes prior entrepreneurial ventures. The company has completed one deal as of December 2020, with a current valuation of EUR 23.34 mn.ActIo.com primarily offers premium domain name sales and lease-to-own options to entrepreneurs and businesses aiming for impactful online branding. Their flagship product, the domain actio.com, is robust and authoritative, embodying themes of action and innovation. Services include full ownership of the domain along with logo design source files, ensuring customers can effectively utilize their purchase for various applications such as health and wellness brands, productivity tools, and online activism platforms. The company targets a broad customer base across North America, Europe, and Asia-Pacific, facilitating easy integration into clients' branding efforts for immediate use upon transfer.Happy Habits Solution GmbH generates revenue through the sale and leasing of premium domain names, employing a structured pricing model tied to domain value. Operating on a direct-to-consumer basis, clients can either purchase or lease domain names like actio.com, viewed as high-value assets. Leasing options involve monthly payments contributing toward full ownership, ensuring a steady revenue stream with full DNS access granted upon lease initiation, thereby promoting client flexibility and satisfaction.The company's recent funding of EUR 8.5 mn from its Seed round, completed in December 2020, will be utilized to enhance product offerings and support market expansion efforts. Happy Habits Solution GmbH aims to develop new premium domain options tailored to evolving market needs while exploring expansion into emerging global markets in North America and Asia-Pacific by 2023. The strategic focus on these regions will facilitate increased customer acquisition and brand visibility.

## Funding rounds

- Seed, Dec 17, 2020, $10M — HV Capital, NAP, Discovery Ventures

## Investors

- HV Capital (https://capitalatlas.ai/funds/hv-capital) — Seed
- NAP (https://capitalatlas.ai/funds/nap) — Seed
- Discovery Ventures — Seed