# Guoyuanli (Beijing) Biotechnology

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/guoyuanli-beijing-biotechnology

- Industry: Consumer Products
- Headquarters: Beijing, China
- Latest round: Seed (Jul 29, 2021)
- Investors on record: 1

## About

Established in 2020 and based in Beijing, China, Guoyuanli (Beijing) Biotechnology operates as a functional food and beverage brand that provides blueberry anthocyanin juice, prune juice and cranberry juice. The company has food innovation laboratories and its products cover 29 provinces and cities in China. In December 2021, the company promoted blueberry anthocyanin juice on the Tmall, Jitterbug, Jingdong and Xiaohongshu. In May 2022, it made its debut in offline convenience stores, such as Whole Family, Rosen, 7-11 and Box Office. In July 2023, the company closed series A round of funding. The co-founder and CEO Ms. Xue Xiao graduated from Columbia University and founded the China Student Forum and the Pusi Institute.

The company's brand is "OriLab" and provides pure fruit and vegetable, no additive soft drink products. Its products include blueberry anthocyanin juice, prune juice and cranberry juice. Blueberry anthocyanin juice is the first product that focuses on eye protection features.

## Funding rounds

- Seed, Jul 29, 2021 — Taiyou Fund

## Investors

- Taiyou Fund — Seed
