# Guangzhou Haojifu Technology Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/guangzhou-haojifu-technology-co

- Industry: Consumer Products
- Headquarters: Guangzhou, China
- Website: www.haiguibaba.com
- Latest round: Series A (Dec 20, 2023)
- Investors on record: 1

## About

Based in Guangzhou, China, and founded in 2019, Guangzhou Haojifu Technology Co., Ltd operates as a baby skincare brand that focuses on personal care products for children. It cooperated with institutions including the Chinese Academy of Sciences. The team members came from Sun Yat-sen University, Johnson & Johnson, and other universities and companies. It established a skincare lab for school-age children, with nearly 100 patents. In April 2020, the company's Tmall store was launched. In December 2023, Guangzhou Haojifu Technology Co., Ltd closed a series A+ funding.

The company's products can be categorized into shower gel, conditioner, hair lotion, body lotion, moisturizer, lip balm, face wash, sunscreen, and toothpaste. The target customers of the company are children aged 3 to 12, pregnant women, and people with sensitive skin.

## Funding rounds

- Series A, Dec 20, 2023 — L Catterton

## Investors

- L Catterton (https://capitalatlas.ai/funds/l-catterton) — Series A