# GreenSync

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/greensync-pty

- Industry: Software
- Headquarters: Melbourne, Australia
- Website: www.greensync.com.au
- Total disclosed funding: $8.7M
- Latest round: Series B (Jan 24, 2017)
- Investors on record: 2

## About

GreenSync Pty Ltd is an Australian company specializing in digital solutions that enable renewable energy management for various stakeholders in the energy sector. Their innovative approach enhances operational efficiency within the energy market.Founded in 2010 in Melbourne, Australia, GreenSync Pty Ltd focuses on providing digital solutions for renewable energy management. The company has engaged in 4 deals, with the most recent deal occurring on April 26, 2022, when Intellihub Australia Pty Ltd acquired GreenSync. The acquisition details were not disclosed. The company has successfully raised AUD 11.500 mn through a GRANT funding round, with AUD 12.500 mn associated with the latest investment from the Australian Renewable Energy Agency.GreenSync specializes in providing innovative solutions aimed at digitally enabling renewable energy for diverse stakeholders within the energy sector. Their core product offerings center around flexible and distributed energy management solutions, tailored for new energy service companies (ESCos), electricity retailers and aggregators, traditional electricity networks, and energy market operators. GreenSync’s platform facilitates the integration of renewable energy sources while ensuring that clients can effectively manage supply and demand dynamics, thereby creating value for customers. The services are designed to be adaptable to changing governmental incentives and the evolving energy landscape, with a focus on improving customer experiences and operational efficiencies. GreenSync's solutions are deployed across various geographical markets, including North America, Europe, and parts of Asia, catering to a wide array of users from energy retailers to regional network operators.GreenSync generates revenue through a structured model that includes subscriptions, partnerships, and direct B2B offerings. The company’s primary revenue streams originate from long-term contracts with energy retailers and aggregators who leverage GreenSync’s technology to optimize their service delivery. Additionally, partnerships with electricity networks enhance GreenSync's market reach, allowing them to fulfill obligations while driving service efficiency. Transactions typically involve a fee structure based on the value delivered through their platform, including the implementation of flagship products and services. Specific pricing plans are aligned with the unique needs of each client, ensuring that they can access tailored solutions that meet their operational goals.Following the acquisition by Intellihub Australia Pty Ltd, GreenSync aims to enhance its product offering and enter new markets. The company is focused on developing new products tailored to meet the evolving demands of the energy sector and plans for expansion into additional regions, leveraging the recent AUD 12.500 mn funding to support these initiatives. The funding will facilitate the development of advanced features and enhancements in their digital platforms, with specific timelines for product launches and market entry yet to be disclosed.

## Funding rounds

- Series B, Jan 24, 2017, $8.7M — Southern Cross Venture Partners, CEFC

## Investors

- Southern Cross Venture Partners (https://capitalatlas.ai/funds/southern-cross-venture-partners) — Series B
- CEFC — Series B