# Grace

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/grace

- Industry: Software
- Headquarters: Paris, France
- Website: www.grace.io
- Total disclosed funding: $6.4M
- Latest round: Seed (Mar 28, 2025)
- Investors on record: 8

## About

Grâce SAS is a Paris-based company specializing in high-end protection solutions for luxury goods, enhancing customer security through streamlined claims processing and innovative partnerships with luxury brands.Grâce SAS was founded in 2022 and focuses on delivering protection solutions for luxury goods. The company is not known to have undergone any significant pivots or changes in business operations since its inception. It is based in Paris, France. The founder's specific history is not available, but the company successfully completed its first deal and raised EUR 5.9 million in a Seed funding round on March 2025, with investors including Bpifrance Investissement, FinTech Collective, Firstminute Capital, Kima Ventures, and Speedinvest.Grace specializes in providing innovative protection solutions tailored for high-end luxury goods, enabling brands to offer their customers peace of mind regarding the safety and security of their possessions. The core offering includes an advanced protection service that allows clients to declare incidents via a user-friendly platform branded under their luxury partners, streamlining the claims process to ensure rapid resolution, often within a few business days. By eliminating traditional administrative burdens associated with product protection, Grace redefines the customer experience, enhancing loyalty and satisfaction. The service is designed to cater to luxury goods users worldwide, with coverage available in over 190 countries, focusing on affluent clientele who own luxury products such as jewelry, handbags, and other high-value items. Customer engagement is facilitated through partnerships with luxury brands, enhancing the value proposition of the brands while ensuring their clients feel secure carrying their premium products globally.Grace operates under a partnership model with luxury brands, generating revenue through collaborations rather than direct sales to consumers. The company offers a service designed to be integrated seamlessly with the existing systems of luxury houses, promoting a frictionless customer experience. The revenue structure is primarily based on B2B transactions, where luxury brands pay for the implementation and ongoing support of the protection service they offer to their customers. By positioning their service as a value-add for luxury brands, they create a compelling incentive for these brands to integrate Grace's solutions, thereby strengthening customer retention and fostering brand loyalty. Specific pricing details for the service are determined through negotiations between Grace and its partners, focusing on the benefits of enhanced customer satisfaction and loyalty that their unique protection model provides.In April 2025, Grâce SAS raised EUR 5.9 million in Seed funding co-led by new investors FinTech Collective and Speedinvest, with participation from Kima Ventures, Bpifrance Investissement, and Firstminute Capital. The company will use the funding to support its expansion plans in the European market. Future growth initiatives include designing new products aimed at enhancing the protection services offered, with targeted launches slated for late 2025. Additionally, Grâce SAS plans to expand its presence in key European markets to increase its customer base and service capabilities.

## Funding rounds

- Seed, Mar 28, 2025, $6.4M — Hong Shan, Andreessen Horowitz, Speedinvest, Bpifrance Investissement, FinTech Collective, Firstminute Capital, Purple, Kima Ventures

## Investors

- Hong Shan — Seed
- Andreessen Horowitz (https://capitalatlas.ai/funds/andreessen-horowitz) — Seed
- Speedinvest (https://capitalatlas.ai/funds/speedinvest) — Seed
- Bpifrance Investissement (https://capitalatlas.ai/funds/bpifrance-investissement) — Seed
- FinTech Collective (https://capitalatlas.ai/funds/fintech-collective) — Seed
- Firstminute Capital (https://capitalatlas.ai/funds/firstminute-capital) — Seed
- Purple (https://capitalatlas.ai/funds/purple) — Seed
- Kima Ventures (https://capitalatlas.ai/funds/kima-ventures) — Seed