# Gotcare.ca

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/gotcare-ca

- Industry: Healthcare
- Headquarters: Toronto, Canada
- Website: www.gotcare.ca
- Latest round: Seed (Jul 1, 2021)
- Investors on record: 1

## About

Gotcare.ca offers personalized home care services by matching clients with community-based care workers who speak their language, ensuring tailored support for various health needs.Gotcare was founded in 2013 in Toronto, Canada, and specializes in connecting clients with care workers in their local community. The company has undergone a pivot towards digital health solutions and has raised CAD 2.6 million in its most recent funding round on February 1, 2023, led by TELUS Pollinator Fund for Good and joined by Sandpiper Ventures. The company has completed a total of four funding deals to date. Founders include Carol MacDonald, Chenny Xia, Pedro Meneses, and Roderick MacDonald, with Chenny Xia and Pedro Meneses currently serving as CEOs.Gotcare specializes in personalized home care services by connecting clients with care workers who reside in the same community and share language proficiency. The core offering revolves around a matching platform that facilitates the pairing of clients with care workers based on individual needs, preferences, and proximity. This service addresses specific use cases, including support for aging individuals, rehabilitation post-accident, and chronic disease management, thereby enabling clients to receive tailored care directly in their homes. Gotcare serves a diverse clientele that includes case managers, families seeking personalized home care, and health organizations requiring digital health solutions. Its products are available across various Canadian provinces, primarily focusing on urban and rural markets that may be underserved in traditional healthcare models.Gotcare generates revenue through a business model that encompasses partnerships with care funders and health organizations, ensuring a streamlined service delivery mechanism. Transactions typically occur on a B2B basis, as the company collaborates with insurers and healthcare providers to deliver tailored care solutions. Clients can access Gotcare’s services through various subscription plans that cater to their specific needs, allowing for flexibility depending on the level of care required. The pricing structure is designed to reflect the complexity and duration of care services provided, ensuring that clients receive appropriate support while maintaining accessibility to care workers. Through this framework, Gotcare not only enhances client satisfaction but also fosters sustainable relationships within the caregiving ecosystem.In February 2023, Gotcare.ca raised CAD 2.6 million in venture funding, which will support the development of new products aimed at enhancing their matching platform and expanding services. The company is focused on expanding into new markets across Canada, particularly targeting underserved urban and rural areas. This funding will enable Gotcare to improve its technology and service offerings, facilitating greater access to personalized home care solutions for various clients.

## Funding rounds

- Seed, Jul 1, 2021 — Red Thread Ventures

## Investors

- Red Thread Ventures (https://capitalatlas.ai/funds/red-thread-ventures) — Seed