# Giift Management Asia Pte.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/giift-management-asia-pte

- Industry: Marketing/Advertising
- Headquarters: Singapore, Singapore
- Website: http://www.giift.com
- Total disclosed funding: $50M
- Latest round: Series C (Jan 19, 2022)
- Investors on record: 2

## About

Founded in 2012 and based in Singapore, Giift Management Asia Pte. Ltd. is a loyalty solutions provider to reduce touchpoints and cover all the needs of point issuers, users, and merchants. In January 2022,Giift Management Asia Pte. Ltd. raised USD 50 million in Series C funding from new investor Apis Partners. The company has operations across 55 countries over 50,000 programs and has more than 65 million users. The company has offices in New York, London, Singapore, Wuhan, Nairobi, Dubai, Doha, Dhaka, Jakarta, New Delhi, Mumbai, and Colombo.

The company provides next-gen loyalty solutions for banking, payments, travel, utilities, retail, and many other sectors. The products of the company include loyalty business management system, engage platform, that drives customer engagement across channels, giift marketplace, giiftPay, a mobile payment loyalty app for SMEs and consumers, and giftbox, a web tool that helps merchants to create various offers digitally.

The company plans to use the Series C funding to expand its resources in APAC and Africa as it invests in regional sales and business development and builds market share in North America and Europe.

## Funding rounds

- Series C, Jan 19, 2022, $50M — Apis Partners
- Seed, Jul 1, 2012, $0M — Startupbootcamp

## Investors

- Startupbootcamp (https://capitalatlas.ai/funds/startupbootcamp) — Seed
- Apis Partners (https://capitalatlas.ai/funds/apis-partners) — Series C