# Ghost

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ghost

- Industry: Internet
- Headquarters: Los Angeles, US
- Website: www.ghst.io
- Total disclosed funding: $88M
- Latest round: Series C (Oct 15, 2024)
- Investors on record: 7

## About

Based in California, US, and founded in 2021 by Josh Kaplan and Dee Murthy, Ghosts Inc. is a private marketplace that helps in the optimization of the inventory lifecycle. In October 2024, Ghosts Inc. raised USD 40 million in series C funding led by new investor L Catterton, with participation from returning investors Union Square Ventures, Cathay Innovation, Equal Ventures, and Eniac Ventures. Other unspecified investors also participated in the round.

The firm offers a digital platform that connects retail brands with distribution partners and helps in optimizing their inventory distribution. The company help firm to solves the problem of excess inventory by combining real-time data with an intelligent solution.

The company will use the funding to pursue product development and expand into new geographic markets.

## Funding rounds

- Series C, Oct 15, 2024, $40M — L Catterton, Union Square Ventures, Cathay Capital, Eniac Ventures, Equal Ventures
- Series B, Jul 1, 2023, $30M — Union Square Ventures, Cathay Capital, Eniac Ventures, Equal Ventures
- Series A, Jun 21, 2022, $13M — Union Square Ventures, Eniac Ventures, Flexport, Inc., Human Capital
- Seed, Oct 27, 2021, $5M — Eniac Ventures, Equal Ventures

## Investors

- Eniac Ventures (https://capitalatlas.ai/funds/eniac-ventures) — Seed, Series A, Series B, Series C
- Equal Ventures (https://capitalatlas.ai/funds/equal-ventures) — Seed, Series B, Series C
- Union Square Ventures (https://capitalatlas.ai/funds/union-square-ventures) — Series A, Series B, Series C
- Flexport, Inc. — Series A
- Human Capital (https://capitalatlas.ai/funds/human-capital) — Series A
- Cathay Capital — Series B, Series C
- L Catterton (https://capitalatlas.ai/funds/l-catterton) — Series C