# Geolid

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/geolid

- Industry: Internet
- Headquarters: Lyon, France
- Website: www.geolid.com
- Total disclosed funding: $9.6M
- Latest round: Series C (Oct 14, 2015)
- Investors on record: 4

## About

Geolid SAS specializes in local marketing technologies that centralize digital marketing tools, enhancing brand visibility and customer engagement across various sectors.Founded in 2008, Geolid SAS is based in Lyon, France and operates a marketing platform that enables businesses to optimize their local marketing efforts. The founder, Guillaume de Neuvier, has a history of entrepreneurial ventures. The company has raised EUR 15.00 mn in total, with their most recent funding round in March 2018 led by Idinvest Partners.Geolid offers a comprehensive local marketing platform designed to centralize marketing tools and streamline collaboration within franchise networks. Their core product suite includes solutions for Presence Management, E-reputation, Social Media Management, Lead Management, Local Ads, and Reporting Services. These services enable businesses to manage their online presence across various digital platforms, enhance brand visibility, and improve customer engagement through targeted communications such as emails and SMS. The platform supports clients in multiple sectors, including retail, automotive, and healthcare, allowing them to effectively manage local marketing efforts while maintaining brand consistency. Geolid primarily serves markets in France and other European regions, catering to clients looking to optimize their local marketing strategies.Geolid generates revenue through a subscription-based model, where clients pay for access to the marketing platform and its various features. Transactions typically occur on a contractual basis, with clients subscribing to tailored packages that align with their specific marketing needs. Revenue streams may include fees for services such as advertising campaigns across Google and social media platforms, as well as additional charges for premium features like advanced analytics and reporting. The flexible pricing structure allows clients to choose from various service tiers, enabling them to scale their marketing efforts based on their budget and requirements. Key offerings within this pricing framework include E-reputation management and Local Ads, which are integral to enhancing client visibility and engagement in their respective markets.In March 2018, Geolid SAS raised EUR 15 million in venture financing led by Idinvest Partners. This funding will be utilized to enhance their product offerings and expand their reach into new markets across Europe. The company is focusing on developing additional features for their existing local marketing platform, with plans to launch these enhancements by the end of 2023. Geolid aims to strengthen its presence in markets beyond France, targeting expansion into other European countries by mid-2024.

## Funding rounds

- Series C, Oct 14, 2015, $8.4M — Time for Growth, Hi Inov - Dentressangle, Bpifrance Investissement
- Series A, Aug 9, 2010, $1.2M — A Plus Finance

## Investors

- A Plus Finance (https://capitalatlas.ai/funds/a-plus-finance) — Series A
- Time for Growth (https://capitalatlas.ai/funds/time-for-growth) — Series C
- Hi Inov - Dentressangle (https://capitalatlas.ai/funds/hi-inov-dentressangle) — Series C
- Bpifrance Investissement (https://capitalatlas.ai/funds/bpifrance-investissement) — Series C