# GENIUS Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/genius-co

- Industry: Marketing/Advertising
- Headquarters: Seoul, South Korea
- Website: www.geni-us.co.kr
- Total disclosed funding: $11M
- Latest round: Series B (Jul 31, 2025)
- Investors on record: 5

## About

Founded in 2017 and based in Seoul, South Korea, GENIUS Co., Ltd. provides marketing services to the beauty and medical sector.  As of 2024, the company is headed by its CEO Minkyung Kim. In January 2024, the firm raised KRW 30 billion in venture funding from investor SG Private Equity. Following the transaction, SG Private Equity will own a 20% stake in the company. The round values the company at KRW 200 billion post-money.

The company offers beauty and medical branding and marketing solutions to its customers. Its business model includes branding/marketing, distribution business, and overseas expansion business. Additionally, the firm brand includes Yeppeumju's Ppeum Clinic which is a beauty clinic and Yeppeumju Sangsang Clinic focuses on obesity treatment.

## Funding rounds

- Series B, Jul 31, 2025, $11M — Samsung Venture Investment, Korea Investment Partners, East Ventures, SV Investment, Interlace Asset Management

## Investors

- Samsung Venture Investment (https://capitalatlas.ai/funds/samsung-venture-investment) — Series B
- Korea Investment Partners (https://capitalatlas.ai/funds/korea-investment-partners) — Series B
- East Ventures (https://capitalatlas.ai/funds/east-ventures) — Series B
- SV Investment (https://capitalatlas.ai/funds/sv-investment) — Series B
- Interlace Asset Management — Series B