# GajiGesa

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/gajigesa

- Industry: Financial Services
- Headquarters: Jakarta, Indonesia
- Website: www.gajigesa.com
- Total disclosed funding: $9.1M
- Latest round: Series A (Jan 20, 2022)
- Investors on record: 13

## About

Based in Indonesia, GajiGesa operates as a provider of Earned Wage Access (EWA) solutions, allowing employees to access their earned wages before the usual payday, thereby enhancing financial wellness and reducing financial stress.GajiGesa, founded in 2020 in Jakarta, Indonesia, specializes in Earned Wage Access solutions. The company was co-founded by Martyna Malinowska and Vidit Agrawal, who have significant backgrounds in the financial technology sector. In February 2025, GajiGesa was fully acquired by Kredivo Group Ltd. for USD 12 million, marking a strategic move to enhance Kredivo's financial services. The company has completed 4 deals to date, with the most recent deal occurring on February 26, 2025, and has raised a total of USD 6.6 mn.GajiGesa's primary offering is its Earned Wage Access (EWA) platform, providing employees in Indonesia with flexible access to their earned wages prior to payday. This service allows businesses to enhance employee satisfaction by integrating a financial wellness solution into their payroll systems, addressing issues related to financial stress and late payments.GajiGesa generates revenue through partnerships with businesses that offer its EWA services as part of employee benefits. The company typically employs a subscription model where organizations pay a fee for platform access, thus improving financial stability for employees and reducing turnover for employers. Specific pricing details have not been disclosed.Following its acquisition in February 2025, GajiGesa aims to leverage Kredivo Group's resources to expand its EWA services within Indonesia and potentially explore new markets in Southeast Asia. The recent acquisition is expected to support these initiatives by enhancing Kredivo's financial services portfolio and fostering employee wellness.

## Funding rounds

- Series A, Jan 20, 2022, $6.6M — Smile Group, MassMutual Ventures, Quest Ventures, Defy., Stream, GK-Plug and Play Indonesia, Next Billion Capital Partners, January Capital, OCBC NISP Ventura, RS. Bunda Group, Daily Byte
- Seed, Feb 3, 2021, $2.5M — Analog Capital, Quest Ventures, Defy., GK-Plug and Play Indonesia, Next Billion Capital Partners, Analog Capital, Kanmo Retail Group

## Investors

- Analog Capital — Seed
- Quest Ventures (https://capitalatlas.ai/funds/quest-ventures) — Seed, Series A
- Defy. (https://capitalatlas.ai/funds/defy) — Seed, Series A
- GK-Plug and Play Indonesia — Seed, Series A
- Next Billion Capital Partners (https://capitalatlas.ai/funds/next-billion-capital-partners) — Seed, Series A
- Kanmo Retail Group — Seed
- Smile Group (https://capitalatlas.ai/funds/smile-group) — Series A
- MassMutual Ventures (https://capitalatlas.ai/funds/massmutual-ventures) — Series A
- Stream — Series A
- January Capital (https://capitalatlas.ai/funds/january-capital) — Series A
- OCBC NISP Ventura — Series A
- RS. Bunda Group — Series A
- Daily Byte — Series A