# Gadget Korea

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/gadget-korea

- Industry: Telecoms
- Headquarters: Seoul, South Korea
- Website: www.usimsa.com
- Total disclosed funding: $4.1M
- Latest round: Series A (Jan 3, 2025)
- Investors on record: 9

## About

Founded in 2020 and based in Seoul, South Korea, Gadget Korea INC., doing business as USIMSA, operates as a provider of eSIM-based overseas data roaming services. In June 2023, Gadget Korea INC. raised KRW 2 billion in pre-series A funding led by new investor Murex Partners, with participation from returning investors Bluepoint Partners, Hite Brewery Company Ltd, HOME&SHOPPING Co., Ltd., and Smilegate Investment. Individual investors also participated in the round. As of 2022, the company is being led by Sang-Hyeok Yoo, as its Chief Executive Officer.

Gadget Korea INC., offers USIM, a normal data roaming service, as well as eSIM, a product that allows consumers to benefit from immediate-activation data roaming services without the need of replacing the SIM card once it's purchased. The company’s services can be utilized by people traveling to various countries across the world.

The company intends to use the March 2022 investment to build more convenient overseas data services for travelers.

## Funding rounds

- Series A, Jan 3, 2025, $4.1M — Industrial Bank of Korea, KB Securities, NICE Investment Partners, Murex Partners, SK Securities, Cyrus Venture Investment, NBH Capital
- Seed, Apr 1, 2022 — Bluepoint Partners, Korea Tech Incubator for Startup
- Seed, Mar 3, 2022 — Bluepoint Partners

## Investors

- Bluepoint Partners (https://capitalatlas.ai/funds/bluepoint-partners) — Seed
- Korea Tech Incubator for Startup — Seed
- Industrial Bank of Korea — Series A
- KB Securities (https://capitalatlas.ai/funds/kb-securities) — Series A
- NICE Investment Partners (https://capitalatlas.ai/funds/nice-investment-partners) — Series A
- Murex Partners (https://capitalatlas.ai/funds/murex-partners) — Series A
- SK Securities — Series A
- Cyrus Venture Investment (https://capitalatlas.ai/funds/cyrus-venture-investment) — Series A
- NBH Capital (https://capitalatlas.ai/funds/nbh-capital) — Series A