# Full90 Sports

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/full90-sports

- Industry: Consumer Products
- Headquarters: Temecula, US
- Website: www.full90.com
- Total disclosed funding: $7M
- Latest round: Series A (Jun 29, 2004)
- Investors on record: 1

## About

Full90 Sports specializes in innovative headgear for athletes, particularly soccer players, focusing on safety and performance enhancements during play. Their advanced products incorporate patented technologies to provide optimal protection and comfort.Full90 Sports, founded in 2002 in Temecula, US, designs specialized headgear for athletes, emphasizing safety in soccer. The company executed a Series A funding round in 2005, raising USD 7.00 mn led by Aperture Venture Partners, and has completed three deals to date.Full90's primary offerings include specialized headgear for soccer players, designed to enhance safety. Their flagship products, the Select, FN1, and Premier headguards, utilize patented technologies such as TruPlay Technology™, ForceBloc Foam™, and COOLMAX® fabric to absorb impacts, manage moisture, and customize fit. The Select model prioritizes ventilation and lightweight design, while the FN1 features an Advanced Truefit 2™ System for comfort. The Premier headguard offers adjustable features and a low-profile design, catering to competitive players across North America, Europe, and Asia.Full90 generates revenue through direct sales of headgear products to consumers and retail partners. Their business model includes online sales and collaborations with sporting goods retailers. The pricing reflects the premium quality and safety features of their products, appealing to customers willing to invest in high-performance athletic gear, such as the FN1 and Premier models, which emphasize advanced safety.Following their most recent deal in September 2005, Full90 Sports aims to expand its market by designing new product lines and enhancing existing headgear offerings. The company is targeting broader distribution in North America, Europe, and Asia, seeking to increase its geographic reach. The capital raised from the Series A funding is expected to support these initiatives, facilitating the launch of innovative products that align with the company's commitment to athlete safety.

## Funding rounds

- Series A, Jun 29, 2004, $7M — Aperture Venture Partners

## Investors

- Aperture Venture Partners (https://capitalatlas.ai/funds/aperture-venture-partners) — Series A