# Fresh Factory

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/fresh-factory

- Industry: Logistics & Distribution
- Headquarters: Jakarta, Indonesia
- Website: www.freshfactory.id
- Total disclosed funding: $0.5M
- Latest round: Seed (May 24, 2022)
- Investors on record: 7

## About

Based in Indonesia, and established in 2022, Fresh Factory is a logistical service company that focuses on fresh commodities. It has 23 warehouses in Indonesia. In April 2023, Fresh Factory raised USD 4.15 million in pre-series A funding led by SBI Ven Capital, with participation from TAP Applied Agri Services, East Ventures, and Trihill Capital.

Fresh Factory provides warehouse and logistical services for fresh goods. It provides goods inbound, packing, outbound, and express services. Inventory adopts the first in and first out principle. It is also equipped with cold-chain facilities, including frozen, chilled, and dry. The company also provides sales and distribution, and marketing services.

The company plans to use the April 2023 funding to expand its network to more than 100 fulfillment centers across 50 Indonesian cities by the end of 2023, hire employees, improve service offerings, and drive logistics cost efficiency.

## Funding rounds

- Seed, May 24, 2022, $0.5M — Y Combinator, East Ventures, IndoGen Capital, Saratoga, Trihill Capital, Prasetia Dwidharma, Number Capital

## Investors

- Y Combinator (https://capitalatlas.ai/funds/y-combinator) — Seed
- East Ventures (https://capitalatlas.ai/funds/east-ventures) — Seed
- IndoGen Capital (https://capitalatlas.ai/funds/indogen-capital) — Seed
- Saratoga — Seed
- Trihill Capital — Seed
- Prasetia Dwidharma (https://capitalatlas.ai/funds/prasetia-dwidharma) — Seed
- Number Capital — Seed