# Freeing Returns

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/freeing-returns

- Industry: Business Support Services
- Headquarters: Atlanta, US
- Website: www.lilliirnb.com
- Total disclosed funding: $3.7M
- Latest round: Seed (Mar 18, 2022)
- Investors on record: 6

## About

Based in Georgia, US, and founded in 2013 by Barbara Jones, Freeing Returns formerly known as Lillii RNB Inc. operates as a service provider company that specializes in retail technology solutions including POS, Data Analytics, Fraud prevention, and IT staffing. In March 2022, Lillii RNB Inc. raised USD 3.66 million in seed funding co-led by Serena Ventures and Aperture Venture Capital, with participation from Morgan Stanley Investment Management, Pax Momentum, 1863 Ventures, and Bronze Valley. 

Lillii RNB Inc. is a creator of a cloud-based management platform that has created a system that detects and prevents fraudulent returns at the point of return. The company specialized in custom software development, IT staffing, and staff augmentation, as well as knowledge of advanced technologies like robotics, AI/ML, data science, cloud computing, fraud prevention, blockchain, and retail technology for point-of-sale operations.

## Funding rounds

- Seed, Mar 18, 2022, $3.7M — Morgan Stanley Investment Management, Serena Ventures, New Majority Ventures, Bronze Valley, Aperture Venture Capital, Pax Momentum

## Investors

- Morgan Stanley Investment Management — Seed
- Serena Ventures — Seed
- New Majority Ventures (https://capitalatlas.ai/funds/new-majority-ventures) — Seed
- Bronze Valley (https://capitalatlas.ai/funds/bronze-valley) — Seed
- Aperture Venture Capital (https://capitalatlas.ai/funds/aperture-venture-capital) — Seed
- Pax Momentum (https://capitalatlas.ai/funds/pax-momentum) — Seed