# Forge

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/forge

- Industry: Internet
- Headquarters: San Francisco, US
- Website: www.forge.gg
- Total disclosed funding: $20M
- Latest round: Seed (Oct 18, 2023)
- Investors on record: 16

## About

Forge, Inc. is a technology firm specializing in developing platforms that enable game developers to effectively engage with players and communities, enhancing overall game visibility and interaction.Forge, Inc. operates a streamlined platform designed for game launches and community engagement. The company is headquartered in San Francisco, US. Founded by Dennis Fong, George Ng, and Kun Gao, Forge aims to evolve the gaming landscape with innovative solutions. The company recently raised USD 11.000 mn in Seed funding on October 18, 2023, with investors including Animoca Brands, BITKRAFT Ventures, and Riot Games, contributing to a total amount raised of USD 11.000 mn.Forge primarily offers two key products: GameLink and Forge Direct. GameLink serves as a streamlined launch platform for games, enabling developers to directly engage with players and communities with minimal setup effort—typically in less than three minutes. This tool enhances visibility, allowing developers to reach over a million registered gamers. Forge Direct complements GameLink by providing a suite of tools aimed at nurturing community engagement and facilitating direct-to-consumer interactions, which is particularly beneficial for gaming companies looking to increase audience growth and monetization. The products target various geographical markets, specifically North America, Europe, and parts of Asia where gaming communities are particularly robust.Forge generates revenue through its direct-to-consumer solutions, particularly via its flagship products GameLink and Forge Direct. Transactions typically involve partnerships with game developers who utilize these platforms to enhance their player engagement and monetization strategies. By integrating Forge's tools, clients can boost their in-app purchase revenue by up to 35%, benefiting from a seamless checkout process. The structure of these transactions is primarily B2B, where game developers pay for the services offered by Forge, thus enabling them to launch and manage their games while fostering community interaction. Specific pricing plans for these services are tailored to the needs of the developers and are determined based on the level of functionality required.In October 2023, Forge, Inc. raised USD 11.000 mn in Seed funding, co-led by new investors Animoca Brands, BITKRAFT Ventures, and Makers Fund, with participation from other investors. The company plans to utilize this funding to launch its platform that enhances game visibility and community engagement. Future growth strategies include developing new innovative products aimed at further enhancing user engagement and expanding into new markets across North America, Europe, and Asia by the end of 2024.

## Funding rounds

- Seed, Oct 18, 2023, $11M — Riot Games, Sony Innovation Fund, BITKRAFT Ventures, Makers Fund, HashKey Capital, Griffin Gaming Partners, Krafton Inc., Formless Capital, Animoca Brands, Westbourne River Partners, Adaverse
- Series A, May 24, 2016, $4.5M — True Ventures, Social Capital, Resolute Ventures, WME Ventures, NZXT Inc.
- Seed, Mar 14, 2016, $4.5M — True Ventures, Resolute Ventures, WME Ventures

## Investors

- True Ventures (https://capitalatlas.ai/funds/true-ventures) — Seed, Series A
- Resolute Ventures (https://capitalatlas.ai/funds/resolute-ventures) — Seed, Series A
- WME Ventures (https://capitalatlas.ai/funds/wme-ventures) — Seed, Series A
- Social Capital (https://capitalatlas.ai/funds/social-capital) — Series A
- NZXT Inc. — Series A
- Riot Games — Seed
- Sony Innovation Fund (https://capitalatlas.ai/funds/sony-innovation-fund) — Seed
- BITKRAFT Ventures (https://capitalatlas.ai/funds/bitkraft-ventures) — Seed
- Makers Fund (https://capitalatlas.ai/funds/makers-fund) — Seed
- HashKey Capital (https://capitalatlas.ai/funds/hashkey-capital) — Seed
- Griffin Gaming Partners (https://capitalatlas.ai/funds/griffin-gaming-partners) — Seed
- Krafton Inc. — Seed
- Formless Capital (https://capitalatlas.ai/funds/formless-capital) — Seed
- Animoca Brands (https://capitalatlas.ai/funds/animoca-brands) — Seed
- Westbourne River Partners (https://capitalatlas.ai/funds/westbourne-river-partners) — Seed
- Adaverse (https://capitalatlas.ai/funds/adaverse) — Seed