# FoodEssentials

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/foodessentials

- Industry: Software
- Headquarters: St. Louis, US
- Website: www.foodessentials.com
- Total disclosed funding: $0.6M
- Latest round: Seed (Mar 7, 2013)
- Investors on record: 1

## About

FoodEssentials is a technology-driven company focused on providing comprehensive product attribute insights to enhance consumer shopping experiences, particularly in health and wellness.Founded in 2008 by Dagan Xavier and Dheeraj Patri, FoodEssentials operates from St. Louis, US. The company specializes in offering solutions that assist brands and retailers in understanding consumer preferences. The most recent funding round occurred on December 19, 2014, where FoodEssentials raised USD 2.17 mn, bringing the total amount raised to USD 2.17 mn.FoodEssentials specializes in delivering detailed product attribute insights that improve the consumer shopping experience. Their technology platform offers data on over 27,000 product attributes, helping brands and retailers optimize product innovation and marketing strategies. With a client base of over 30,000 brands and 350 retailers across the US, Canada, Europe, and Asia, the company also aids in regulatory compliance by providing information on allergen content and sustainability practices.FoodEssentials generates revenue through subscription-based partnerships with brands and retailers, allowing them access to insights on consumer behavior and product performance. Their business model focuses on providing tailored data solutions and analytics, fostering long-term collaborative relationships with clients. Key offerings, such as the SmartLabel implementation solution, play a vital role in enhancing customer engagement.FoodEssentials aims to launch new products designed to meet evolving consumer needs, with specific release dates to be announced in the coming year. The company plans to expand its market presence in regions beyond the US, targeting specific areas in Europe and Asia by the end of 2025. The recent funding of USD 2.17 mn will be allocated to support these initiatives and enhance their technology platform.

## Funding rounds

- Seed, Mar 7, 2013, $0.6M — Cultivation Capital

## Investors

- Cultivation Capital (https://capitalatlas.ai/funds/cultivation-capital) — Seed