# FMH Group Sdn Bhd

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/fmh-group-sdn-bhd

- Industry: Software
- Headquarters: Petaling Jaya, Malaysia
- Website: www.foodmarkethub.com
- Total disclosed funding: $14M
- Latest round: Series A (Mar 3, 2022)
- Investors on record: 11

## About

FMH Group Sdn Bhd operates an innovative procurement and inventory management platform tailored for the food and beverage sector, enhancing operational efficiency for restaurants and cafes across Southeast Asia.Founded in 2017 in Petaling Jaya, Malaysia, FMH Group Sdn Bhd specializes in streamlining procurement processes for the food and beverage industry. The company was established by Anthony See and Shayna Teh. In March 2022, FMH Group raised USD 8.93 mn in a Series A funding round led by AC Ventures, with participation from various investors including 500 Global and East Ventures. This round marked the company's total funding raised at USD 8.93 mn.FMH Group Sdn Bhd offers a comprehensive procurement and inventory management system specifically for food and beverage (F&B) businesses. Its solutions allow restaurants and cafes to streamline ordering, manage inventory, and gain insights into cost management with real-time data analysis. Through its platform, users can monitor the cost of goods sold (COGS), manage ingredient prices, and significantly reduce waste. The company serves a diverse clientele across Southeast Asia, including brands like KFC and Pizza Hut, and integrates seamlessly with various point-of-sale (POS) systems to help businesses make informed purchasing decisions based on historical sales data and AI-driven forecasts.In the most recent fiscal year of 2023, FMH Group Sdn Bhd reported a revenue of USD 1,186,547.80 and an EBITDA of USD -1,068,626. The company operates on a subscription-based revenue model, generating income through its procurement and inventory management services, which are designed to automate purchase orders and improve operational efficiency for its clients.Following the Series A funding in March 2022, FMH Group Sdn Bhd aims to utilize the USD 8.93 mn raised to expand its operations within Malaysia. The company plans to enhance its product offerings and explore potential expansions into new geographic regions across Southeast Asia by the end of 2024. Initiatives include the rollout of upgraded features on their platform to further support F&B businesses in optimizing procurement processes.

## Funding rounds

- Series A, Mar 3, 2022, $8.9M — Susquehanna Growth Equity, SIG Asia Investment, 500 Global, East Ventures, Argor, Capital Code, AC Ventures, Velocity Ventures, Penjana Kapital, K3 Ventures
- Series A, Nov 20, 2020, $4M — SIG Asia Investment, Argor
- Seed, Sep 21, 2020, $0.2M — PENG Capital
- Seed, Aug 2, 2019, $0.3M — 500 Global

## Investors

- 500 Global (https://capitalatlas.ai/funds/500-global) — Seed, Series A
- PENG Capital (https://capitalatlas.ai/funds/peng-capital) — Seed
- SIG Asia Investment (https://capitalatlas.ai/funds/sig-asia-investment) — Series A
- Argor (https://capitalatlas.ai/funds/argor) — Series A
- Susquehanna Growth Equity (https://capitalatlas.ai/funds/susquehanna-growth-equity) — Series A
- East Ventures (https://capitalatlas.ai/funds/east-ventures) — Series A
- Capital Code (https://capitalatlas.ai/funds/capital-code) — Series A
- AC Ventures — Series A
- Velocity Ventures (https://capitalatlas.ai/funds/velocity-ventures) — Series A
- Penjana Kapital — Series A
- K3 Ventures (https://capitalatlas.ai/funds/k3-ventures) — Series A