# Floral & Life

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/floral-life

- Industry: Software
- Headquarters: Beijing, China
- Website: www.htxq.net
- Latest round: Angel (Jun 1, 2016)
- Investors on record: 2

## About

Floral & Life specializes in advanced technology solutions, focusing on automation and process optimization to enhance operational efficiency across diverse industries. Their innovative products cater to a broad client base from small enterprises to large corporations.Founded in 2013 and headquartered in Beijing, China, Floral & Life provides advanced automation solutions. The company has engaged in three deals, with its most recent funding being an Angel round of CNY 2.500 mn received on March 3, 2022, from Entertainment Works. Their operational strategy has remained consistent since inception, with no reported pivots or changes in business operations.Floral & Life offers state-of-the-art automation software and hardware systems designed to enhance operational efficiency for various industries. Their solutions focus on streamlining manufacturing processes, improving data management, and optimizing workflows. Serving clients in sectors such as manufacturing, logistics, and supply chain management, Floral & Life primarily markets its products in North America and Europe, where automation is essential for competitiveness.Floral & Life's revenue model is based on direct sales and partnerships with businesses needing automation solutions. They conduct transactions through one-time hardware purchases and ongoing subscription services for software applications, implementing tiered pricing strategies to accommodate different client segments. Their flagship products, including proprietary automation software, are designed to provide substantial value, fostering customer loyalty and ensuring a continuous revenue stream as clients integrate their solutions into existing operations.In March 2022, Floral & Life discontinued its operations, indicating a halt in any future growth plans. There are currently no disclosed strategies for new product launches, market expansions, or utilization of recent funding towards future initiatives.

## Funding rounds

- Angel, Jun 1, 2016 — Plum Ventures, Cyanhill Capital

## Investors

- Plum Ventures (https://capitalatlas.ai/funds/plum-ventures) — Angel
- Cyanhill Capital (https://capitalatlas.ai/funds/cyanhill-capital) — Angel