# Flora Living

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/flora-living

- Industry: Internet
- Headquarters: Oakland, US
- Website: www.floraliving.com
- Total disclosed funding: $0.1M
- Latest round: Seed (Nov 7, 2017)
- Investors on record: 1

## About

Flora Living, Inc. specializes in providing domain name sales and leasing services, designing accessible solutions for individuals and businesses to establish their digital presence.Flora Living, Inc. operates in the domain name market, offering both sales and leasing options to customers. The company is headquartered in Oakland, US. Reid Williams founded the company, which has successfully completed one funding deal. In November 2017, Flora raised USD 50,000 in SEED funding led by Backstage Capital, bringing the total amount raised to USD 50,000.floraliving.com specializes in the sale and leasing of domain names, focusing on an accessible platform for individuals and businesses seeking to establish an online presence. Customers can purchase a domain for USD 1,995 or choose a Lease to Own plan at USD 665 per month. The service caters to a global client base, including North America, Europe, and Asia, facilitating straightforward and secure transactions for obtaining domain names.Revenue generation for floraliving.com is primarily driven by the direct sales of domain names and the Lease to Own option. Each transaction occurs through secure payment methods, allowing customers to select a preferred domain and pay either upfront or through a monthly lease. The outlined pricing plans reflect the company's strategy to accommodate varying financial capabilities while promoting domain ownership among its clientele.Flora Living, Inc. plans to utilize the USD 50,000 raised in SEED funding from November 2017 to support the development of new products and enhance its market presence. The company is focused on expanding its offerings in the domain name market by introducing innovative leasing options. Moreover, Flora Living aims to penetrate emerging markets in Asia and Europe by the end of 2024, further broadening its customer base.

## Funding rounds

- Seed, Nov 7, 2017, $0.1M — Backstage Capital

## Investors

- Backstage Capital (https://capitalatlas.ai/funds/backstage-capital) — Seed