# Flo Technologies

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/flo-technologies

- Industry: Consumer Products
- Headquarters: Culver City, US
- Website: www.meetflo.com
- Total disclosed funding: $11M
- Latest round: Series A (Oct 4, 2018)
- Investors on record: 8

## About

Flo Technologies, Inc. specializes in advanced water management solutions, focusing on leak detection and prevention through innovative smart technology that enhances water conservation and home safety.Founded in 2015, Flo Technologies, Inc. is based in Culver City, US. The company focuses on providing intelligent water management solutions. In July 2020, Flo was acquired by Moen Incorporated for an undisclosed amount. The founder, Henry Halimi, has a history of previous entrepreneurial ventures. Flo has completed 5 deals to date, with its most recent funding round being a Series B, raising USD 28.00 mn, led by Security, Inc. This amount represents the total funding raised by the company thus far.Flo Technologies delivers advanced water management solutions primarily through its flagship product, the Flo Smart Water Shutoff. This device detects leaks and monitors water usage, shutting off the supply to prevent flooding. The system utilizes AI-driven FloSense™ technology for real-time notifications via the Moen Smart Water App. Additionally, Flo offers a range of supplementary devices, including Smart Leak Detectors and a Battery Backup system, catering to residential homeowners and property managers across North America, Europe, and select regions in Asia.Flo Technologies generates revenue through direct-to-consumer sales as well as partnerships with retailers and wholesalers. The Flo Smart Water Shutoff, alongside additional components like Smart Leak Detectors, is sold either individually or in bundled packages, appealing to a diverse customer base from individual homeowners to property managers. The company's partnerships with home improvement retailers enhance accessibility for consumers, promoting integration of smart water management systems into homes while emphasizing potential savings on water damage claims and utility costs.Following its acquisition by Moen in July 2020, Flo Technologies plans to leverage new resources for expanding its product line and market reach. Upcoming innovations include advanced versions of the Flo Smart Water Shutoff and additional smart water management devices. The company is focused on entering new markets in Europe and Asia by 2023, utilizing recent funding to support these initiatives and enhance product development.

## Funding rounds

- Series A, Oct 4, 2018 — MetaProp
- Series A, Nov 20, 2017, $7.8M — Crosslink Capital, Anthemis, Plug and Play, USAA Ventures, MetaProp, Junchuang Fund
- Seed, Dec 1, 2015, $3.5M — Crosslink Capital, Anthemis, Plug and Play, SWTLF Ventures, USAA Ventures, MetaProp, Junchuang Fund, Hack VC

## Investors

- Crosslink Capital (https://capitalatlas.ai/funds/crosslink-capital) — Seed, Series A
- Anthemis (https://capitalatlas.ai/funds/anthemis) — Seed, Series A
- Plug and Play (https://capitalatlas.ai/funds/plug-and-play) — Seed, Series A
- SWTLF Ventures — Seed
- USAA Ventures (https://capitalatlas.ai/funds/usaa-ventures) — Seed, Series A
- MetaProp (https://capitalatlas.ai/funds/metaprop) — Seed, Series A
- Junchuang Fund (https://capitalatlas.ai/funds/junchuang-fund) — Seed, Series A
- Hack VC (https://capitalatlas.ai/funds/hack-vc) — Seed