# Fiveable

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/fiveable

- Industry: Education/Training
- Headquarters: Milwaukee, US
- Website: www.fiveable.me
- Total disclosed funding: $11M
- Latest round: Series A (Sep 16, 2021)
- Investors on record: 9

## About

Fiveable, Inc. is an educational technology company specializing in innovative review and study solutions for Advanced Placement (AP) exams, designed to enhance student preparedness and academic performance.Founded in 2018 in Milwaukee, US, Fiveable, Inc. focuses on providing comprehensive solutions for Advanced Placement exam preparation. The company has raised funding through four deals, with the most recent being a Series A round on September 16, 2021, where they secured USD 10.60 mn led by Union Square Ventures, with participation from Owl Ventures and Progression Fund. DoAmaral serves as both the Founder and CEO of the company, bringing prior experience in similar ventures.Fiveable specializes in providing comprehensive review and study solutions for Advanced Placement (AP) exams. Their core offerings include a structured "Cram Mode" experience, which encompasses 15 hours of live review facilitated by AP experts over five consecutive nights before exam dates. Each session is designed to cover essential content and skills, segmented into comprehensive parts, ensuring students receive targeted support tailored to their specific needs. Fiveable’s resources include an extensive library of study guides, practice questions, and key terms, which are utilized by over 65,000 students, primarily in the United States. The company serves a diverse clientele of high school students preparing for AP exams across various subjects, including history, science, mathematics, and foreign languages, attracting users from notable markets such as California, Texas, and New York.The revenue model for Fiveable is predominantly subscription-based, allowing students access to their extensive array of study materials and live review sessions. Clients typically subscribe to the service for comprehensive exam preparation, benefiting from a range of offerings that may include individual study guides and practice questions tailored to specific AP subjects. Transactions occur directly with consumers, enabling students to engage with the platform on a personal level. Pricing structures are designed to accommodate individuals seeking targeted exam preparations, with options that may include tiered memberships granting varying access to resources and live tutoring sessions. Through this approach, Fiveable is positioned to maximize its engagement with students aiming to excel in their AP exams.In September 2021, Fiveable, Inc. raised USD 10.60 mn in Series A funding, led by Union Square Ventures, aimed at expanding its team and building a student-led online space. The company plans to introduce new products that enhance the learning experience and is targeting expansion into additional geographic markets across the US in the near future. The recent funding will enable Fiveable to strengthen its operational capabilities and support these growth initiatives.

## Funding rounds

- Series A, Sep 16, 2021, $11M — Union Square Ventures, OWL Ventures, Progression
- Seed, Jan 2, 2020, $0.6M — AT&T Inc., Silicon Pastures, Golden Angels Investors, SoGal Ventures, Cream City Venture Capital, Twenty Seven Ventures

## Investors

- AT&T Inc. — Seed
- Silicon Pastures — Seed
- Golden Angels Investors (https://capitalatlas.ai/funds/golden-angels-investors) — Seed
- SoGal Ventures (https://capitalatlas.ai/funds/sogal-ventures) — Seed
- Cream City Venture Capital (https://capitalatlas.ai/funds/cream-city-venture-capital) — Seed
- Twenty Seven Ventures (https://capitalatlas.ai/funds/twenty-seven-ventures) — Seed
- Union Square Ventures (https://capitalatlas.ai/funds/union-square-ventures) — Series A
- OWL Ventures (https://capitalatlas.ai/funds/owl-ventures) — Series A
- Progression (https://capitalatlas.ai/funds/progression) — Series A