# FirstBest Systems

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/firstbest-systems

- Industry: Software
- Headquarters: Bedford, US
- Website: www.firstbest.com
- Total disclosed funding: $24M
- Latest round: Series C (Mar 22, 2012)
- Investors on record: 6

## About

FirstBest Systems provides a platform for domain valuation, assisting businesses and individuals in the buying and selling of internet domains through expert evaluations and timely responses.Founded in 2006 and headquartered in Bedford, US, FirstBest Systems specializes in domain valuation services. The company has undergone strategic pivots, the most significant being its acquisition by Guidewire Systems in August 2016. Clea Wallage, the founder, has a history of entrepreneurship, although specific details on prior ventures are unavailable. FirstBest Systems has successfully raised USD 7.78 mn in its Series C funding round, which constitutes the total amount raised, with a current company valuation of USD 65.99 mn.FirstBest.com specializes in providing a streamlined platform for obtaining domain valuations, primarily focused on serving businesses and individuals looking to buy or sell internet domains. Their core offering includes a user-friendly online form that allows clients to request a price for a desired domain. A domain expert at FirstBest.com evaluates requests and delivers valuations within 24 business hours. The service caters to a diverse clientele, including small to medium-sized enterprises (SMEs), entrepreneurs, and investors, facilitating transactions in the digital marketplace. The company operates primarily within the United States and Canada, focusing its domain valuation services in these key geographical markets.FirstBest.com generates revenue through its pricing service, operating on a transactional basis. Clients engage with the company by filling out a pricing request form, which leads to a valuation process managed by domain experts. The transaction structure is primarily B2B, as businesses seek expert evaluations for domain acquisitions or sales. The company’s revenue is directly tied to the volume of valuation requests processed and the associated fees charged for these expert services. Flagship offerings include a rapid valuation service, guaranteeing a response within a 24-hour timeframe, positioning FirstBest.com as a timely resource in the domain valuation sector.Future growth strategies for FirstBest Systems include the potential launch of new valuation products aimed at enhancing user experience and service efficiency. Geographic expansion plans target new markets across Europe and Asia, with a projected launch date set for late 2023. The recent Series C funding round will be instrumental in supporting these initiatives, particularly in enhancing technology infrastructure and marketing efforts to penetrate these new markets.

## Funding rounds

- Series C, Mar 22, 2012, $11M — NewSpring, Flybridge Capital Partners, Brookstone Partners, Verisk Analytics, Inc.
- Series B, Mar 9, 2009, $6M — NextStage Capital, Flybridge Capital Partners, Brookstone Partners
- Series A, Sep 7, 2007, $7M — NextStage, Flybridge Capital Partners, Brookstone Partners

## Investors

- NextStage (https://capitalatlas.ai/funds/nextstage) — Series A
- Flybridge Capital Partners (https://capitalatlas.ai/funds/flybridge-capital-partners) — Series A, Series B, Series C
- Brookstone Partners (https://capitalatlas.ai/funds/brookstone-partners) — Series A, Series B, Series C
- NextStage Capital (https://capitalatlas.ai/funds/nextstage-capital) — Series B
- NewSpring (https://capitalatlas.ai/funds/newspring) — Series C
- Verisk Analytics, Inc. — Series C