# FireStart

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/firestart

- Industry: Software
- Headquarters: Linz, Austria
- Website: www.firestart.com
- Total disclosed funding: $4.5M
- Latest round: Series A (Jun 25, 2020)
- Investors on record: 2

## About

FireStart, Inc. offers innovative process automation solutions that enhance operational efficiency through the integration of AI, IT systems, and human resources, catering to various industries.Founded in 2013 in Linz, Austria, FireStart, Inc. focuses on providing automation solutions. The company has raised a total of EUR 4 million in a Series A funding round on June 25, 2020, with investments from Capital300 and Paua Ventures. The founders, Robert Hutter and Roland Hemmelmayr, have established a presence in the automation market, serving clients in Europe and North America.FireStart specializes in process automation solutions designed to enhance operational efficiency across various industries. The company’s core product offerings include an intuitive automation platform that integrates AI agents, IT systems, and human employees to streamline workflows. These solutions enable businesses to minimize manual effort, reduce operational costs, and boost productivity by automating complex processes. FireStart's intelligent document processing capabilities and its business orchestration features allow organizations to transform process models into automated workflows, thereby ensuring seamless interaction between systems. The platform supports various applications and integrates with over 500 low-code solutions, catering to clients in diverse sectors, including finance, healthcare, manufacturing, and logistics, across European and North American markets.FireStart’s revenue model primarily revolves around subscription-based services, where clients engage in ongoing partnerships to utilize the automation platform. The company offers different pricing plans tailored to the needs of businesses, which may include arrangements for specific modules such as business process management, intelligent document processing, and API integrations. These services are typically structured as B2B transactions, with clients paying for licenses and ongoing support based on the number of automations deployed or user licenses acquired. Additionally, the company provides tailored solutions that can scale according to client requirements, allowing for flexibility in transaction structures as businesses expand their automation capabilities.FireStart plans to leverage its recent funding of EUR 4 million from the Series A round to enhance its product offerings and expand into new markets. The company is focused on developing additional features for its automation platform, targeting a release within the next 12-18 months. Geographically, FireStart aims to penetrate markets in Asia and South America by 2022, increasing its global footprint and client base. The funding will be utilized to support these initiatives, ensuring the company can meet the evolving demands of its clients.

## Funding rounds

- Series A, Jun 25, 2020, $4.5M — SquareOne, 3VC

## Investors

- SquareOne (https://capitalatlas.ai/funds/squareone) — Series A
- 3VC (https://capitalatlas.ai/funds/3vc) — Series A