# Finity

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/finity

- Industry: Marketing/Advertising
- Headquarters: Lausanne, Switzerland
- Website: www.paper.li
- Total disclosed funding: $2.1M
- Latest round: Series A (Jan 11, 2011)
- Investors on record: 6

## About

Founded in 2008 and based in Lausanne, Switzerland, Finity SA, formerly know as SmallRivers, and doing business as Paper.li, is a company that specializes in personal brand building through content creation and digital marketing

## Funding rounds

- Series A, Jan 11, 2011, $2.1M — Highland Capital Partners, Softbank Capital, Endeavour Vision
- Seed, Jun 30, 2010 — Econa, Vi Partners, Kima Ventures

## Investors

- Econa (https://capitalatlas.ai/funds/econa) — Seed
- Vi Partners (https://capitalatlas.ai/funds/vi-partners) — Seed
- Kima Ventures (https://capitalatlas.ai/funds/kima-ventures) — Seed
- Highland Capital Partners (https://capitalatlas.ai/funds/highland-capital-partners) — Series A
- Softbank Capital (https://capitalatlas.ai/funds/softbank-capital) — Series A
- Endeavour Vision (https://capitalatlas.ai/funds/endeavour-vision) — Series A